Email As Your Ultimate Year-Round Donor Stewardship Tool
Consistent email outreach leads to greater engagement, which can increase both your retention rate and the amount of donations you receive throughout the year. Rather than squeezin...
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Consistent email outreach leads to greater engagement, which can increase both your retention rate and the amount of donations you receive throughout the year. Rather than squeezin...
Most donors aren’t looking for a relationship with your organization — they’re looking for belonging. Discover five research‑backed ways to design donor experiences that create co...
Outdated donor segmentation focuses on gift size and campaign labels. Learn how mindset‑based segmentation can create one mission story and a sustainable fundraising engine. The po...
Awareness alone is passive I wish I had a dime for every time a nonprofit board or staff member told me “We’re the best kept secret in town; if people knew what we do, they’d give...
Unpack what drives Gen Z and millennial donors — and how to build the trust and relationships that keep them giving over time.
Matching gift challenge programs can drive more donors, sustainers and mid-level upgrades — but only if you secure the right match and tailor the offer by channel. See how to use s...
With the donor base shrinking and acquisition costs rising, one underused strategy stands out: deploying volunteers as door-openers for new prospects. Here's a practical framework...
In a recent post I clairified why you must Make ‘Do Unto Others’ Your Nonprofit’s Golden Rule. Stop asking what your donors can do for you. Ask what you can do for your donors. Bec...
Shifting politics are creating economic uncertainty for all, and it’s especially scary for U.S. nonprofits who, on average, receive about a third of their total funding from Federa...
Your donation page is the "moment of truth" for every supporter. This comprehensive guide from Donorbox and Nonprofit Hub shares actionable insights on modern donor expectations, s...
Some donor relations words matter more than others. See which terms can sharpen your messaging, build trust, and improve every ask.
Facts inform, but stories move donors to act. Here's why leading with storytelling — not the organizational pitch — is the most powerful tool for fundraising, plus two practical sh...
Donors assume charities consent to third‑party online giving platform pages — and base their trust partly on fees and how quickly donations arrive. Here's what this donor perspecti...
Donors expect nonprofits to know them the way Netflix and Amazon do. That means coordinated messaging across every channel — and the data infrastructure to back it up. Here's what...
Success in major gift fundraising relies on making donor prospects an offer they can’t refuse. What’s a donor offer, you wonder? It’s what a donor receives in return for their anti...
No matter the season or what’s in the news, there are always people in need of medical resources. But nonprofits that provide those resources receive most of their donations during...
Image created with GPT Image 2. Many organizations do a good job recruiting fathers and helping them complete a fatherhood program. But what happens after the program ends? H...
Discover how to turn event energy into mission-fueling donations. This guide breaks down the common barriers to face-to-face fundraising and shares actionable ways to build a seaml...
The Center for Sustainable Giving has introduced the Sustainable Giving Partner Certification to help nonprofits identify providers that support recurring giving through proven cap...
Less than 5% of U.S. wealth is held in cash — yet cash makes up roughly 85% of all charitable gifts. Here's how fundraisers can close that gap by asking for what donors actually ha...
Soliciting donations from your supporters is hard work. It requires identifying prospects, building relationships, and ultimately asking them to contribute to your organization. Lu...
Gen Z isn’t a future donor segment — they’re already giving and expect those moments to be fast, mobile, and seamless. Here’s how to align your online giving experience with how yo...
The gala still works — but only for organizations with a deep major-donor pipeline. For most nonprofits, event costs run about $0.50 per dollar raised. Here's the case for the bett...
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