First-Time Donor Retention: 3 Best Practices for Nonprofits
The most fragile relationships you have are those with first-time donors. While the average new donor retention rate sits at just 14%, smart nonprofits know that securing the "gold...
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The most fragile relationships you have are those with first-time donors. While the average new donor retention rate sits at just 14%, smart nonprofits know that securing the "gold...
Donor lifetime value has grown nearly 18% and median gifts are up 20%, while recurring giving approaches 21% of revenue, new data shows. At the same time, first-to-second gift conv...
Recurring donors are reshaping nonprofit fundraising, delivering stronger retention, longer relationships, and more lifetime value. New data highlights how a small group of committ...
Most nonprofits misdiagnose why donors leave. The real problem isn't a generosity deficit — it's a stewardship deficit. Here's what a donor stewardship strategy actually requires,...
Nonprofits are losing donors even as revenue grows, which puts new pressure on donor acquisition. Sector experts share how authentic connections can help you attract high‑value don...
Nonprofits are widely trusted — so why are fewer people giving? New insights suggest the issue isn’t confidence, but connection. Leaders must rethink how organizations engage donor...
Philanthropy, Not Fundraising I’m going to go out on a limb here and make an assumption. Here goes: Your goal is to attract supporters and invest in long-term relationships that w...
Nonprofits saw their strongest fundraising growth in years — but fewer donors are fueling it. New FEP data reveals a widening gap between dollars raised and participation, raising...
A common belief in fundraising is that donors need to take a rest from giving for some time after they donate. Seems intuitively correct. It’s not correct. It’s one of the most des...
Younger donors aren’t disengaged — they’re giving differently. One quirky fundraising example highlights how peer-to-peer fundraising can help nonprofits stay relevant, even when s...
Online revenue jumped 15% in 2025, driven largely by one-time gifts, donor-advised funds and heavy year-end giving, according to M+R “Benchmarks” 2026. The findings highlight stron...
Have you ever made a phone call hoping to talk with someone, but instead reached voice mail? Of course you have! Does that mean you don’t ever make phone calls? Of course not! What...
Fundraise Up’s Tara Broughel and Matt Bowe key findings from the “Pulse of the Donor” benchmark report, including why more donors are giving smaller gifts and how mobile, social, a...
Image created with GPT Image 2. High turnover can be both costly and damaging to an organization’s culture, especially in programs that rely on strong relationships and consist...
New data highlights how nonprofits with system-driven marketing approaches achieve stronger donor retention, clearer revenue visibility, and more stable funding outcomes amid ongoi...
Discover how Cheddar Up helps nonprofit organizations and PTAs streamline their digital giving and event management. In this guest feature, we explore best practices for simplifyin...
Donors who use donor-advised funds give more, volunteer more frequently, and take a more strategic, values-driven approach to philanthropy, new data shows.
Nonprofits have worked to avoid over-soliciting donors, but new data suggests that caution may be going too far. When organizations do ask, most people give — raising new questions...
With the donor base shrinking and acquisition costs rising, one underused strategy stands out: deploying volunteers as door-openers for new prospects. Here's a practical framework...
Your donation page is the "moment of truth" for every supporter. This comprehensive guide from Donorbox and Nonprofit Hub shares actionable insights on modern donor expectations, s...
In a recent post I clairified why you must Make ‘Do Unto Others’ Your Nonprofit’s Golden Rule. Stop asking what your donors can do for you. Ask what you can do for your donors. Bec...
Fundraising has very little to do with money — at least that's the argument here. From $5 memo-line notes to six-figure wires, every gift represents a human being letting go of som...
Monthly Giving Awareness Week will return in May, equipping nonprofits with practical tools, data insights, and expert guidance to grow recurring donor programs, strengthen retenti...
What’s it like to be a donor to your organization? You might be surprised. What you believe is happening could be a long way from what’s actually happening. Try doing some of these...
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