Social Media Ideas for Digital Advertising

ChatGPT Advertising in 2026: Targeting, Formats & Costs

Global launches self-serve audio and outdoor ad platform

Move designed to open up inventory to online advertisers.

Adobe Advertising Just Launched Its Own Custom Algorithms Product

Adobe paid $540 million to buy video DSP TubeMogul in 2016 with plans to build a programmatic advertising powerhouse inside one of the world’s largest marketing clouds. But that pr...

The Evolution of Advertising in Airport Lounges

By Abirame Shanthakumar Introduction Airport advertising has become more digital over time. It is no longer a simple billboard, but an interactive digital board. It has transformed...

CDV Ads Strategy India: A Step-By-Step Guide

India’s digital ad space is becoming increasingly competitive, especially in major cities like Mumbai, Delhi, and Bangalore. To thrive…Continue reading on Medium »

Field vs digital advertising: Which channel wins on CPA?

The difference is not just in how customers are acquired, but in how long they stay, how much they spend, and how they perceive the brand they’ve chosen to engage with

What Is Digital Media Buying?

In today’s crowded digital landscape, getting your message in front of the right people at the right time is everything.... The post What Is Digital Media Buying? appeared first on...

Keeping digital advertising simple: A look behind the scenes at Scroll Media

StopPress sat down with Scroll Media’s Jane Ormsby for a look behind the scenes of the company and what’s trending in digital advertising. The post Keeping digital advertising simp...

Uber Advertising expands beyond owned apps in play for more ad dollars

Miller Lite had a 45% higher click-through rate with Ride Offers on Journey compared to similar non-offer creatives.

Google folds Display Ads into AI-first Demand Gen platform

Google is folding Display Ads into its AI-powered Demand Gen platform, marking the end of a long-standing digital advertising model. The Google Display Network (GDN) has been a sta...

Google Display Ads has a new home in Demand Gen.

Display advertisers can still serve ads exclusively on the Google Display Network while unlocking more streamlined campaign management.

Exciting News for Bonanza Sellers: Introducing Bonanza Ads!

Bonanza is thrilled to announce a much-requested and powerful new tool for sellers: Bonanza Ads, pay-per-click (PPC) advertising. Now you can advertise directly to the millions of...

Samsung Ads makes it easier for brands to advertise programmatically

Samsung high-impact home screen units will become programmatically available at global scale through integrations with The Trade Desk and Google’s Display and Video 360, powered by...

Retail Media Networks and Marketplace Advertising: A Complete Guide by Voleergo Academy

Learn how Retail Media Networks and Marketplace Advertising are reshaping digital marketing in 2026 with Voleergo Academy. This guide…Continue reading on Medium »

In FY26, 97% of violative ads were on digital platforms, 4-5ths of them on Meta- Asci

In FY26, 97% of violative ads were on digital platforms, 4-5ths of them on Meta- Asci

Programmatic Ad Design: Creating Assets That Scale

Programmatic advertising has changed how brands buy media. Instead of negotiating individual placements, advertisers bid on impressions in real time, targeting specific users acros...

As agentic advertising floods Cannes, Amazon touts its Alexa advantage

Charlotte Maines, vice president of devices content and advertising, detailed a new Alexa+ Agentic Ads format being tested by Papa Johns and other brands.

How Digital Advertising Helps Franchise Brands Drive Calls, Leads, and Bookings

How Digital Advertising Helps Franchise Brands Drive Calls, Leads, and Bookings Franchise brands need marketing strategies that consistently generate new business across every loca...

Profound Launches Ads Studio, Helping Marketers Generate and Optimize Advertising Campaigns Across AI Search Platforms

New platform introduces Paid Share of Voice and Ads Relevance to help marketers measure, benchmark, and launch optimized advertising campaigns in AI-powered search experiences Prof...

Universal Ads launches in the UK across Channel 4, ITV, and Sky

Launch gives small and medium sized businesses unprecedented opportunity to advertise across major UK broadcasters.

BBC Studios launches new premium advertising architecture

New network spans five verticals and gives advertisers access to audience segments across YouTube, TikTok, and other digital platforms.

As News Advertising Gets Safer, Brands Cash In

At ADWEEK House, companies such as GM and The Trade Desk revealed how news is creating reach and brand safety.

Amazon DSP Adds Adelaide’s Pre-Bid Attention Targeting

Can I have your attention? Because your attention is becoming an actual currency for ad deals. That’s the pitch for the attention measurement provider Adelaide, which, on Tuesday,...

5 Things That Hit This Week: Criteo Faces a Takeover Bid While Pacvue and The Trade Desk Win New Deals

Elsewhere, commerce media execs aim to solve an educational and networking gap in the industry.