Latest updates for Customer Retention Marketing

Fresh curated links around Customer Retention Marketing are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • Customer Retention Marketing: Your Cheapest Growth Channel Is the Customers You Have
  • The retention engine hiding in the field
  • Rethinking customer retention: From churn prevention to value creation

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roboticmarketer.com /3 weeks ago

Customer Retention Marketing: Your Cheapest Growth Channel Is the Customers You Have

Customer retention marketing is an often underutilised yet impactful approach for sustainable business growth. Most organisations focus intensely The post Customer Retention Market...

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insurancejournal.com /2 weeks ago

The retention engine hiding in the field

Loyal, content customers are worth their weight in gold, literally; acquiring a new customer costs five to 25 times more than retaining an existing one, according to Harvard Busine...

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retailcustomerexperience.com /2 weeks ago

Rethinking customer retention: From churn prevention to value creation

Retention can no longer be treated as a narrow, model-driven function focused on preventing churn. Instead, it should be reframed as a strategic capability that combines data, insi...

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inc.com /1 month ago

Your Customer Acquisition Problem May Actually Be a Retention Problem

Acquisition costs are climbing for structural reasons. Most DTC brands skip is the one that actually works.

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wineindustryadvisor.com /3 weeks ago

Retention Is the New Growth: Inside the 2026 Wine Club Symposium

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hostinger.com /1 week ago

12 customer retention strategies after Black Friday

The best customer retention strategies after Black Friday come down to one thing: giving that first-time buyer a reason to [...] Read More... The post 12 customer retention strateg...

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aws.amazon.com /1 month ago

Automating customer retention workflows in Amazon Quick

Learn how to build a no-code customer retention pipeline in Amazon Quick that detects at-risk customers from call transcripts and CSAT data, scores them by retention priority with...

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editorialge.com /1 month ago

Top Retention Experiments For Mature SaaS Products: Strategies To Boost Customer Loyalty

Is your mature SaaS product still growing, but customer retention feels softer than it should? I see that pattern all the time in B2B SaaS teams, new logos arrive, then churn quiet...

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thestartupmag.com /1 month ago

The Post-Sale Relationship: From Cost Center to Growth Lever

Many companies treat a signed contract as the final step in the sales process, with anything that comes after filed The post The Post-Sale Relationship: From Cost Center to Growth...

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towardsdatascience.com /1 month ago

How to Improve Customer Retention in FinTech

A practical guide to combining pre-churn scoring with uplift modelling for smarter retention. The post How to Improve Customer Retention in FinTech appeared first on Towards Data S...

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digitalagencynetwork.com /1 month ago

How AI Can Increase Customer Lifetime Value

While both are important for long-term health, smart businesses have long since realized that investing in customer retention has a greater payout than endlessly chasing new acquis...

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fortune.com /3 weeks ago

AT&T’s CMO tied ‘brand love’ to the numbers CEOs care about. Customers are 3 times less likely to leave and much che...

AT&T’s CMO says customers who love the brand are three times less likely to leave, 50% more likely to buy a second product, and cheaper to acquire.

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verticalresponse.com /1 month ago

Customer Win-Back Email Templates: How to Re‑Engage Lapsed Customers

Every contact list has them: customers who once opened every email, clicked through to your shop, or logged in weekly-and then went quiet. Win-back emails exist to bring those peop...

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editorialge.com /1 month ago

15 SaaS Retention Experiments For Mature Products

Have you ever watched retention slip in a mature SaaS product without any single feature actually breaking? I have, and that slow slide is exactly why churn gets expensive. In olde...

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onrec.com /1 month ago

How to Increase Employee Lifetime Value Using HR Automation Strategies

Stuart Gentle Publisher at Onrec 02 Aug 2026|News archiveHow to Increase Employee Lifetime Value Using HR Automation StrategiesCustomer acquisition may generate immediate sales, b...

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smallbusiness.co.uk /1 month ago

Download: Customer Retention – Enhancing Loyalty in a Digital World

By Tanya Gibson on Small Business UK - Advice and Ideas for UK Small Businesses and SMEs Download: Customer Retention – Enhancing Loyalty in a Digital World The post Download: Cust...

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salesforce.com /1 month ago

Stop Customer Churn in Banking

Why poor service is driving your customers away...and how to fix It.

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financial-planning.com /1 month ago

RIAs lose 5% of AUM a year. Here's how to win it back

Research from Cerulli Associates indicates that marketing and referrals are the best ways to bring in new clients. Yet few firms devote much time or money to either.

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inc.com /2 weeks ago

This Founder Spent $20,000 Fighting Customer Churn. A Crude Survey Worked Better

Top-ranking Inc. 5000 company Churnkey wants to solve customer retention—something that founder Nick Fogle struggled with himself at his last startup.

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learn.g2.com /4 weeks ago

5 Best Loyalty Management Software I Found for Retention

I evaluated G2 reviews, product research, and category data to identify the best loyalty management software for different customer retention strategies. Based on my analysis, five...

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smallbiztrends.com /1 month ago

7 Inspiring Examples of Customer Engagement Programs

Discover 7 inspiring customer engagement programs examples that showcase innovative strategies to connect with customers, boost loyalty, and enhance brand experiences.

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editorialge.com /1 week ago

10 Marketing Trends Reshaping Customer Acquisition

A campaign can report an impressive ROI while revenue stays flat, or organic clicks can drop even as search visibility remains intact. Modern marketing trends customer acquisition...

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hospitalitynet.org /2 weeks ago

Five Ways to Eliminate Customer Churn

Hyken argues churn stems from inconsistent service experiences over time, and urges companies to measure it as rigorously as sales to identify and fix the root causes.

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jonloomer.com /1 week ago

Check Your Existing Customer Exclusions

What’s going on here? Meta introduced Customer Lifecycle Strategy a few months ago. It allows you to define whether you want to get conversions from all audiences or only acquire n...

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Sources covering Customer Retention Marketing

feeds.feedburner.com

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aws.amazon.com

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digitalagencynetwork.com

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editorialge.com

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fortune.com

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learn.g2.com

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