Latest updates for Customer Loyalty

Fresh curated links around Customer Loyalty are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • These are the keys to establishing brand loyalty today
  • 10 Effective Loyalty Programs for Retailers to Boost Sales
  • The New Terms of B2B Buyer Loyalty

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retailbrew.com /2 weeks ago

These are the keys to establishing brand loyalty today

As higher prices and new ways to shop emerge, brands must view loyalty as more than just repeat purchases.

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smallbiztrends.com /1 month ago

10 Effective Loyalty Programs for Retailers to Boost Sales

Discover 10 effective loyalty programs for retailers designed to boost sales and enhance customer retention. Explore innovative strategies that can transform your business and keep...

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finextra.com /1 month ago

The New Terms of B2B Buyer Loyalty

B2B buyer loyalty isn't disappearing. Eighty-nine percent of buyers still plan to stay with their su...

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finextra.com /1 month ago

The New Terms of B2B Buyer Loyalty (Brandon Spear)

B2B buyer loyalty isn't disappearing. Eighty-nine percent of buyers still plan to stay with their su...

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smallbiztrends.com /1 week ago

7 Key Benefits of Customer Loyalty Programs

Discover the top 7 customer loyalty program benefits that can enhance your business strategy, boost customer retention, and increase sales. Learn how implementing a loyalty program...

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insurancejournal.com /2 weeks ago

The retention engine hiding in the field

Loyal, content customers are worth their weight in gold, literally; acquiring a new customer costs five to 25 times more than retaining an existing one, according to Harvard Busine...

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retailcustomerexperience.com /2 weeks ago

L.L. Bean debuts free loyalty program with customer engagement aspect

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retailcustomerexperience.com /3 weeks ago

American Airlines boosting loyalty rewards

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fortune.com /3 weeks ago

AT&T’s CMO tied ‘brand love’ to the numbers CEOs care about. Customers are 3 times less likely to leave and much che...

AT&T’s CMO says customers who love the brand are three times less likely to leave, 50% more likely to buy a second product, and cheaper to acquire.

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finextra.com /1 week ago

The Gift That Keeps on Giving: How brands can make loyalty last forever with dynamic gift cards (Philipp Buschmann)

Loyalty used to be simple, collect points, unlock a voucher, come back and spend it. That model work...

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hospitalitynet.org /6 days ago

The Margin Case for Hotel Loyalty Rewards

Exely's internal data shows tiered loyalty rewards tied to direct bookings can reduce OTA dependency and protect margins when reward costs are benchmarked against re-acquisition co...

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investmentweek.co.uk /1 week ago

Deep Dive: Brand loyalty needs to be strong for proper client relationships

When firms merge or are acquired, one of the first questions asked is 'what will the company now be called?' Big brands carry weight and that can inspire client loyalty.

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retailcustomerexperience.com /3 weeks ago

Older consumers most loyal to AI customer service

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modernrestaurantmanagement.com /1 month ago

The Struggle Is Real for Restaurant Loyalty Apps

Restaurant operators must design loyalty efforts around second and third visits, as well as the early habit-building period rather than celebrating enrollment alone, according to d...

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am-online.com /2 weeks ago

Jaguar tops loyalty table despite new car sales pause

Almost eight in 10 Jaguar buyers who switched dealerships remained loyal to the marque, according to research highlighting retention opportunities

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marketingdive.com /1 month ago

Consumers say rewards matter, but many aren’t actually using them

In the crowded loyalty landscape, a successful program goes beyond growing enrollment to actually influencing customers’ shopping behavior.

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smallbusiness.co.uk /1 month ago

Download: Customer Retention – Enhancing Loyalty in a Digital World

By Tanya Gibson on Small Business UK - Advice and Ideas for UK Small Businesses and SMEs Download: Customer Retention – Enhancing Loyalty in a Digital World The post Download: Cust...

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retaildive.com /1 month ago

After the click: Turning AI-referred shoppers into loyal customers

AI that truly assists creates loyalty. Without it, stores are discovered but quickly forgotten.

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smallbiztrends.com /2 days ago

What Is a Referral Loyalty Program and How Does It Work?

Discover what a referral loyalty program is and how it works to boost customer retention and attract new clients. Learn the benefits and strategies for implementing an effective re...

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retail-focus.co.uk /1 week ago

Experience Loyalty Beats Brand Loyalty

The days when companies used advertising to define what customers thought of them are over. Thanks to social media, customers now shape a brand’s image themselves. And in doing so,...

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learn.g2.com /4 weeks ago

5 Best Loyalty Management Software I Found for Retention

I evaluated G2 reviews, product research, and category data to identify the best loyalty management software for different customer retention strategies. Based on my analysis, five...

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prweb.com /1 day ago

Loyalty360 Announces 2026 Customer Loyalty Readiness Benchmarks and Industry Leaders

New benchmarking framework from Loyalty360's 2026 State of Customer Loyalty research helps brands understand how prepared they are to execute their customer loyalty strategies, ide...

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qualitymag.com /1 month ago

Organizational Loyalty

Corporate culture has changed over the last forty or so years to the point that employees are no longer considered primary company stakeholders.

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retaildive.com /3 weeks ago

L.L. Bean rolls out loyalty program with perks for a purpose

Alongside points accrual, the program offers members the chance to vote on the direction of $250,000 of L.L. Bean’s charitable investments.

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Sources covering Customer Loyalty

feeds.feedburner.com

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fortune.com

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learn.g2.com

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modernrestaurantmanagement.com

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smallbusiness.co.uk

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am-online.com

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