Social Media Ideas for Consumer Behavior

Behavior-Led Innovation: How Consumer Behavior Drives the Future of Retail

Retail innovation starts with the customer. As shopping behaviors evolve, they reshape expectations and influence how retailers design experiences and operations. This eBook explor...

7 Key Trends in Consumer Behaviour

Discover the 7 key trends of consumer behaviour that are shaping the market today. From shifting preferences to digital influences, stay ahead of the curve and learn how these tren...

Understanding Shopping Consumer Behavior for Better Sales

Discover key insights into shopping consumer behavior to enhance your sales strategies. This article explores how understanding customer motivations and preferences can lead to imp...

Most Americans are trying to save money, and it’s changing the way consumers shop

Adtaxi’s survey found 93% of consumers have adopted at least one cost-saving behavior.

Return policies impacting consumer shopping behavior

Consumers Rethink Value As Uncertainty And Inflation Persist

As Americans battle economic uncertainty and persistent inflation, they aren’t simply trading down; they’re choosing what is worth paying for. As pessimism peaks but spending remai...

Consumers prioritizing holiday traditions despite money concern

Consumers are prioritizing holiday purchases and experiences above competing financial priorities and money concerns. That's a prime finding of ICSC's "2026 Holiday Intentions" sur...

Why we buy, click, follow & care

Marketing is everywhere. It is in the brands we trust, the things we buy, the people we follow and even the products we suddenly think we…Continue reading on Medium »

Price, discount rank tops in consumer purchasing decisions

Consumers want value when shopping and pricing and discounts are top of mind, according to a report from Wunderkind and Cordial. "The Customer Marketing Gap," a report examining wh...

7 Hot Products Consumers Are Buying Right Now

Discover the latest trends in consumer behavior with our article "7 Hot Products Consumers Are Buying Right Now." Uncover what are consumers buying right now and stay ahead of the...

Curious Consumers Want Their Food to Work Harder for Them

Consumers are making food decisions through several decision filters at once: how they want to feel, how much they want to spend, how much time they have, and whether they trust wh...

7 Key Insights From Shopper Behavior Analysis You Can’t Ignore

Discover the essential insights from shopper behavior analysis that every retailer should know. Uncover key trends and strategies that can enhance customer engagement and boost sal...

The K-Shaped Consumer Isn’t Spending Less. They’re Getting Pickier

Higher prices are forcing shoppers to make tougher choices, and the brands that survive are the ones that clearly define the problem they solve.

Consumers aren’t just buying gifts this holiday season. They’re stocking up on essentials.

Total online spend in the U.S. will top $275 billion, according to Adobe, but many will use seasonal deals to stockpile necessities. 

Visa Report Reveals ‘Couch Economy’ Transforming Consumer Spending

Discover how the latest Visa report highlights the emergence of the 'Couch Economy' and its impact on consumer spending habits. Explore the trends and shifts shaping our purchasing...

Consumers Rank Relevance Over Price

The first question shoppers ask is how a brand category fits into their life.

How retailers can capitalize as consumers become more intentional

Economics and budget tightening are spurring shoppers to be more intentional when purchasing. The trend presents opportunities for retailers to win new customers and build loyalty.

Consumers Are Still Consuming, The Market Hasn't Noticed

Budget-conscious diners turn to QSRs as spending shifts

A new Popmenu study found 67% of U.S. consumers are spending less at restaurants than they did last year, while 60% are dining out less frequently. Average restaurant spending stan...

Consumers becoming more conscious of dietary choices

Consumers are increasingly adopting a holistic approach to fitness and wellness focusing not only on physical activity but also on nutrition sleep recovery and overall lifestyle ac...

Study reveals different types of consumers, which one are you?

New Zealanders are considerably more cautious about money and the economic outlook than five years ago, a survey has found.

Why merchandising must follow behavior, not dates

Merchandising used to be about timing, but now, it has to be about understanding. With solid enough research, the smartest brands won’t predict the future; they’ll sense changing c...

Worried Consumers Keep Spending: Here’s Why

For nearly four years, economists have been predicting that consumers would fail the economy. To their point, sustained high inflation, the fastest Fed tightening cycle in decades,...

7 ways diners are cutting the check — from skipping drinks to choosing carryout

U.S. restaurant-goers are spending an average of $100 per week on dining out, an increase from earlier this year, but still down $15 compared to June 2025, as budget-conscious cons...