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A mid-size consumer goods CMO recently shared a number that stopped the room: her team’s last national TV buy generated fewer measurable…Continue reading on Medium »
From the Kardashians to George Clooney, celebrities are lending their star power to help nascent brands stand out in an increasingly competitive industry.
A handy list of celebrities whose monikers make them natural-born legal tech spokespeople. The post A Public Service Announcement: Legal Tech Companies, Here Are Your Celebrity End...
A regional beverage brand we worked with last year spent $180,000 on a single influencer with 3.4 million followers. The post landed on a…Continue reading on Medium »
The post Are Celebrity-Endorsed Online Slots Actually Any Good? appeared first on Vegas Slots Online News. Celebrity superstars such as Snoop Dogg and KISS have endorsed slots, but...
The business shark recently shared why he isn’t taking chances on big names.
The photos captured by the Artemis II team have been beautiful to behold and have brought two brands to the forefront of discussion: Nikon and Apple. Neither brand paid their way i...
Luxury fashion and streetwear brands are increasingly engaging celebrities as long-term brand ambassadors—relationships that go well beyond a single campaign or seasonal activation...
In 2022, actor Kriti Sanon became an entrepreneur with her fitness startup, The Tribe. In 2023, she ventured into the skincare industry with D2C brand Hyphen, in partnership with P...
Putting your name on a bottle doesn't necessarily result in immediate success – here are the celebs winning the beauty brand game and the ones who have quietly folded
U.S. — Late-night host Jimmy Kimmel has officially signed an endorsement deal with Midol.
The red carpet now extends into the digital realm. Hollywood’s biggest stars are no longer just faces on a screen. They are building direct, unfiltered connections with their audie...
The Polaroids feature the likes of Cristiano Ronaldo and Kim Kardashian.
Stain pens, nail clippers, boob tape, colostrum powder—the celebrity getting-ready ritual can be lucrative, and everyone wants in.
Spencer Pratt claims Leonardo DiCaprio and Jamie Foxx asked him to make L.A. streets safe again as his mayoral campaign gains celebrity momentum.
WWE’s push to bring celebrities into the spotlight is not slowing down any time soon, according to a new backstage update. A fresh report indicates that company officials were sai...
"There were a lot of witnesses," the L.A. mayoral candidate and reality star adds The post Spencer Pratt Claims Leonardo DiCaprio and Jamie Foxx Support His Campaign: ‘That Felt Gr...
When multiple celebrities are fans of the same beauty brand, people notice, shoppers start to notice - and several noteable names have love ICONIC London.
Originally posted 2014-10-07 10:22:59. Republished by Blog Post PromoterAdvertising Age reports: “Costly Red Campaign Reaps Meager $18 Million.” Walking around New York City, I was...
Hollywood stars including Jennifer Lopez, Liz Hurley and Tom Jones have all boasted a myriad of seemingly cheap and simple tricks that tout health benefits.
A celeb-approved shopping list.
Lucozade kept runners feeling refreshed at the TCS London Marathon, musician Justin Bieber was the star of Coachella content and Google partnered The Devil Wears Prada 2.
The multifaceted entertainer has inked a new deal with Revlon, starring in its "Be Unforgettable" campaign for one of its signature products.
He addressed his absence from the Devil Wears Prada sequel in a Starbucks commercial.
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