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prsay.prsa.org /3 weeks ago

CMOs Report Bigger Responsibilities, Ongoing Challenges, Survey Shows

Chief marketing officers have greater influence in their organizations, stronger relationships with other executives and are using artificial intelligence more than ever before, ev...

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adweek.com /3 weeks ago

5 Things CEO-Ready CMOs Know That Others Don&#8217;t

This is the first in a three-part series on what separates CMOs who advance from those who stall. Next week: the ROI question marketers keep fumbling, and what they must […]

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campaignlive.co.uk /1 month ago

AI turns CMOs into chief growth officers: Forrester

Forrester says AI usage is pushing CMOs closer to commercial targets, with growth and revenue now squarely in their remit.

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martechseries.com /1 day ago

Comscore Announces Appointment of Matt McLaughlin as Chief Executive Officer

Jon Carpenter to remain as Senior Advisor to the Board and CEO Global business leader Stuart Frankel to join the Board Investor call to be held on June 10, 2026 Comscore, Inc., a t...

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adweek.com /2 weeks ago

How CMOs Should Actually Think About ROI

The ROI question should sit at the center of every CMO’s job. Marketing leaders ask for investment, decide where it goes, and are expected to show that it created value. […]

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prweb.com /1 week ago

Creative Marketing Concepts Appoints Wendy Simpson President and Chief Marketing Officer

Multifamily Marketing Industry Veteran to Lead Agency's Next Chapter of Growth and Expanded Services WASHINGTON, May 21, 2026 /PRNewswire-PRWeb/ -- Creative Marketing Concepts (CMC...

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adexchanger.com /2 weeks ago

CMOs Have To Be More Tech-Enabled Than Ever – And So Do Their Agencies

Advertising agencies have invested millions of dollars into their own AI-powered platforms to handle all kinds of tasks, from creative testing to audience targeting and campaign pl...

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forrester.com /1 month ago

The AI CMO: Growth Accountability Gets Next-Level

There’s no shortage of apocalyptic articles baiting CMOs into believing AI will make their role irrelevant: “Will the CMO exist in 2030?” “The CMO role, as we know it, is going ext...

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adweek.com /3 weeks ago

Marketers on the Move: Hires and Exits at GM, Old Navy, Canva, and More

A weekly roundup of the biggest U.S. and global brand leadership appointments.

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webwire.com /3 days ago

Beyond Performance vs Brand – How CMOs Unlock Real Scale

For high growth businesses, especially those navigating Series B and beyond, marketing decisions are no longer just about perceived channel efficiency. They are increasingly tied t...

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adweek.com /4 weeks ago

Marketers on the Move: Hires and Exits at Chipotle, PayPal, Overtime, and More

A weekly roundup of the biggest U.S. and global brand leadership appointments.

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onrec.com /2 days ago

When Should You Hire an Interim CMO?

Stuart Gentle Publisher at Onrec 28 May 2026|News archiveWhen Should You Hire an Interim CMO?Marketing momentum can be surprisingly fragile. One leadership gap, a stalled strategy...

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aha.org /1 month ago

AHA Podcast: The CMO’s Role in Better Outcomes

The role of the chief medical officer is rapidly evolving as health care systems focus on the present and future. In this conversation, Phillip Chang, M.D., chief medical officer o...

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martechseries.com /4 days ago

CTM Releases New Ad Platform Integrations to Unify Marketing Attribution and Customer Communications

New integrations with Google LSA, Reddit Ads, LinkedIn Ads and Genius Monkey deliver clearer attribution and streamlined customer engagement CTM, a global conversation analytics co...

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martechseries.com /4 days ago

CTM Releases New Ad Platform Integrations to Unify Marketing Attribution and Customer Communications

New integrations with Google LSA, Reddit Ads, LinkedIn Ads and Genius Monkey deliver clearer attribution and streamlined customer engagement CTM, a global conversation analytics co...

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thespiritsbusiness.com /2 weeks ago

Compass Box names new CMO

Scotch whisky maker Compass Box has appointed Ivo van den Brand as its chief marketing officer to support global growth The post Compass Box names new CMO appeared first on The Spi...

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adweek.com /1 week ago

Marketing Vanguard Summit 2026: 9 Truths Behind CMOs’ Most Urgent Priorities

More than 100 CMOs gathered May 7 in Chicago for the third annual Marketing Vanguard Summit, sharing under Chatham House Rule their common challenges and troubleshooting solutions.

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alternativecreditinvestor.com /1 month ago

CTM AM closes third CLO at $408m

CTM Asset Management has closed its third collateralised loan obligation (CLO) at $408m (£307.2m). The CLO, named CTM CLO 2026-3, is backed by a portfolio primarily comprising seni...

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prweb.com /1 month ago

Med Tech Solutions Appoints Dan Stoke as Chief Growth Officer and Matt Trevorrow as Chief Information Officer

Dual Hires Arm MTS for Service Growth Across the Continuum of Care VALENCIA, Calif., April 23, 2026 /PRNewswire-PRWeb/ -- Med Tech Solutions (MTS), a leading healthcare IT managed...

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ffnews.com /3 days ago

Marker Trax, Koin Appoint Tiffany McGrath as Chief Marketing Officer

Marker Trax and Koin, digital payment solution innovators for gaming, lifestyle, and entertainment, today announced the appointment of Tiffany McGrath as its Chief Marketing Office...

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entrepreneur.com /2 weeks ago

Your CMO Won’t Last 3 Years. Here’s the Conversation That Would Change That.

Why most CMO hires are set up to fail before the offer letter is even signed — and what CEOs should do differently.

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martechseries.com /3 weeks ago

CMOLDS Recognized Among Emerging Mobile App Development Companies Amid Rising Demand

CMOLDS gains recognition for its growing presence in mobile app and game development amid increasing demand for scalable digital solutions. As businesses across industries continue...

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adweek.com /1 day ago

Marketers on the Move: Hires and Promotions at OpenAI, CNN, Chloé and More

A weekly roundup of the biggest U.S. and global brand leadership appointments.

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campaignlive.co.uk /1 week ago

Croud names Callum McCahon as chief strategy officer

Role works across Born Social and Croud in EMEA and the US.

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