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Burris Optics continues supporting Rocky Mountain Heroes Foundation, helping veterans and families reconnect through outdoor hunting and fishing programs that build confidence, com...
Every now and then, you see products that catch your interest. Today’s Photo of the Day features the Cyelee BULL X PRO, a large-window reflex optic designed for handgun use with an...
(McLean, VA – April 16, 2026) FN America, LLC has announced the launch of the FN PUREVIEW™, a new pistol-mounted red dot sight that uses advanced holographic technology powered by...
Primary Arms Optics has added a new tier to its PLx Compact lineup with the 1.5-12x36 FFP RDB, a first focal plane rifle scope built around Japanese extra-low dispersion glass on a...
Vortex Optics has a new family of scopes exclusively for Sportsman’s Warehouse. The Denali series includes three rifle scopes and a laser rangefinder. Let’s take a look at what th...
Hawke Optics introduces the Vantage IR 3x32 Rimfire scope, built for .17 HMR, .22LR, and .22 WMR. It delivers clear optics, durable aluminum construction, and multi-coated lenses,...
The market for weapons optics is flooded with all variations of optics, ranging from selections focused on quality to some on quantity. Swamp Fox has taken a more unique approach t...
MidwayUSA has the Vortex Impact 4000 GB Weapon Mounted Ballistic Rangefinder with Relay on sale for $999.99, a 50% discount. This rail-mounted system delivers onboard ballistic, ra...
We recently covered the Canadian military's adoption of a new carbine, the CMAR . That announcement was shortly followed by word that a Colt scope would round out the package: the...
FN America are introducing the new PUREVIEW Holographic Micro Red Dot Sight in the US. As we reported yesterday , FN Herstal will be offering the PUREVIEW in Europe. The PUREVIEW...
This content is copyrighted and may not be reproduced without the express permission of GunsAmerica.com and BAAANG Media LLC. Vortex Razor 4-24×44 Review: Compact Beast The Vort...
FN America launched FN PUREVIEW™, a lightweight pistol red dot using ImageGuide® holographic tech for clearer, aligned aiming. Built tough with aluminum/titanium, it’s waterproof,...
Clawson, MI (April 2026) – American Holoptics, a privately held U.S. company, has acquired Armasight from Ecentria Group, headquartered in Northbrook, IL. Ecentria, a privately h...
FN Herstal has introduced the FN PUREVIEW , a holographic micro red dot sight built for military, law enforcement, and special operations use. The optic is making its U.S. debut th...
Michigan (April 13, 2026) – Colt Electro Optics LLC(“Colt Optics”) hereby announces the release its first products, the VMR series riflescopes. Colt Optics was founded in Michigan...
This content is copyrighted and may not be reproduced without the express permission of GunsAmerica.com and BAAANG Media LLC. Vortex Strike Eagle 1-10×24 Review: Budget Reach Th...
Kahles has introduced the K864, a high-magnification riflescope developed specifically for F-Class competition . Rather than adapting an existing platform, the K864 has been design...
I always wanted a good set of binoculars with an integrated camera to share my experiences. It seems Steiner Optics listened, as they just introduced the eDiscovery 10x42, which is...
Lenexa, KS (April, 2026) – Athlon Optics introduces the Ares HLR, a lightweight, precision-built riflescope designed for hunters who cover ground, hunt long hours, and demand repea...
Save on optics from Vortex, Swarovski, Night Force, Zeiss, Holosun, Schmidt Bender, Pulsar, and more The post 29 Easter Optics Deals: Scopes, Binoculars, Thermal, and Rangefinders...
Riton Optics is an up-and-coming company whose products I’ve learned to trust over the last year. The latest of these is the 3 Tactix MPRD XL green dot pistol optic. Riton’s optics...
Swarovski Optik has announced updates across three of its core riflescope families, introducing the new dS 4-24x50 P, an updated Z6i lineup, and additional Z5i+ MRAD models. The ex...
The new Strike Rotatable Optic Mount makes a strong impression as a versatile offset optic system for modern weapon setups. Its most notable feature is the adjustable offset angle...
Trijicon has expanded its VCOG lineup with a new Flat Dark Earth (FDE) version of the VCOG 1-8x28 riflescope. The updated model features a Cerakote FIR-265 finish, designed to prov...
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