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This article provides a practical guide to 5+ Branding Techniques That Deliver Results, helping businesses build a strong identity, gain ... Read more The post 5+ Branding Techniq...
A roundup of the latest from Strategies & Voices, the official online publication of LMA. The post Marketing Roundup: Takeaways From The LMA Second Chair Roundtable, Why Brandi...
Brand partners are set to be stars at Bravo Fan Fest 2026.
JOPLIN, Mo – For small business owners, standing out in a crowded marketplace can be just as important as the products or services they offer.That is the focus of BrandKamp , a han...
In-house vs. agency marketing for PE-backed multi-brand companies comes down to three real options: an in-house team, one centralized agency, or multiple specialist agencies. The m...
Brand Identity You Can Actually Feel in AtlantaBrand identity design in Atlanta is no longer just about a good-looking logo. In a city this full of personality, your brand has to f...
To promote its capabilities at the Cannes Lion event last June, the agency created cocktails in custom cans and treated it like a real new-to-world beverage launch. The post Tavern...
Stop Wasting Money on Pretty-but-Pointless BrandingBranding decisions made in the fall tend to shape the whole next year. As Q4 sneaks up and budgets get locked in, many Atlanta bu...
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"From frantic to friendly...fast." -Â Atlanta-based consultancy invites businesses to join for early access to audits that uncover hidden creative licensing risks. The post The Bra...
Do you need Chili’s cowboy boots? What about another tumbler, even if it’s limited edition? We’re discussing some of the most memorable brand merch and deciding if we Love It or if...
Where Your Brand Is Headed Counts Too: the Expansion-of-Trade Doctrine Every growing brand has a next move. The coffee roaster selling bags online is already picturing a café. The...
Plus, why marketing is swinging back to art.
Or a personal brand foodie businessContinue reading on Medium »
A brand is often recognised before its name is read. A familiar colour, symbol or design can be enough to make people notice who it belongs to. This is why visual identity matters...
These companies offer creative experts and top-tier tools that can make your brand memorable.
by Skip CohenPut together a group of photographers or small business owners, and they'll be split down the middle on the effectiveness of advertising. And as you discuss the negati...
In the competitive landscape of marketing, businesses continually seek effective and affordable promotional tools to increase brand visibility. One such tool that combines function...
Why Atlanta’s Restaurant Brands Matter More Than EverStrong food is not enough in Atlanta anymore. With new spots opening near the BeltLine, in growing suburbs, and inside mixed-us...
Branding That Turns Atlanta Diners Into RegularsRestaurant branding in Atlanta is not just about a nice logo or a pretty plate. It is about helping guests choose your spot in a cit...
1. Building Recognition and Emotional Connection Consistency in visual storytelling helps startups create a recognizable brand identity in new markets. The post How Consistent Visu...
Pack your bags, this week we’re discussing the evolution of the brand trip. Namely, we’re looking at Tarte cosmetics, who have become infamous with inviting some of the most famous...
This week, we’re talking about the brands implementing a strategy on Substack. While it’s not for everyone, some have cracked the code of sharing behind-the-scenes content, thought...
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