Search fresh public links, source activity, and post angles for Brand Journalism.
Fresh curated links around Brand Journalism are collected here so marketers can spot useful updates and turn timely ideas into posts faster.
Recent items include:
Recent curated links from global sources. Generate one free draft from any story, then use SocialBu to schedule and refine your content calendar.
Everyone’s investing in content. Far fewer are investing in a real story. Leaders from Redpoint, Heads in the Sky, and Hot Smart Rich on what actually makes a brand narrative stick...
Build your stories around people, not just promotion. When you think about Ohio State, or as alumni and fans like to refer to it, The Ohio State University, your mind probably goes...
Bringing Brands and Creators Together in the Participation Economy
Bringing Brands and Creators Together in the Participation Economy
For decades, press releases were the backbone of corporate communication. They served as the official voice of a brand, announcing product launches, corporate milestones, or strate...
This article is from the coffee website Sprudge at http://sprudge.com. This is the RSS feed version. Nick Usborne — whose career includes working with Apple, Disney, and The New Yo...
Forget polished campaigns. This brand built momentum with content and trust.
3TB continues expanding its online presence through creative short-form content, affiliate marketing, and audience-focused digital storytelling. By combining product recommendation...
For Creator-Led Campaigns, Authenticity Starts Before the Shoot
For Creator-Led Campaigns, Authenticity Starts Before the Shoot
Journalism has a survival plan. It involves ring lights, vertical video and a lot more personality. According to a new... The post News Outlets Are Turning Journalists Into Influen...
Trust has become one of the most valuable and scarce assets in India, particularly for corporations.Continue reading on Medium »
In an era where company culture is often discussed in boardrooms and strategy decks, Portuguese entrepreneur Fernando Gaspar Barros has taken a radically different approach: turnin...
Brands lose credibility the moment they start chasing culture instead of showing up authentically within it, according to Shereen Besselle of KAYALI. Shereen Besselle, marketing di...
In today’s fast-paced digital news landscape, journalists deal with unprecedented information overload. Newsrooms get hundreds of daily emails, press releases, pitches, and alerts...
Talented exponents have stopped looking to national broadcasters for the help to amplify stories that quite simply isn’t going to come. They are doing it themselves.
Duolingo transformed a playful social media stunt into a cultural moment, as its mascot Duo “quit”—prompting 300+ brands to offer jobs. The twist? Those fictional roles became real...
Introduction to Professional Content ExcellenceBuilding a strong digital presence requires more than occasional posts or random ideas. Businesses today depend on strategic storytel...
Owned-Content Sovereignty is a measurable content strategy in which a brand achieves full AI search engine visibility using exclusively its own domain content, without relying on t...
Instead of chasing perfection, luxury brands today are chasing authenticity.
In today’s digital-first world, traditional advertising is losing its grip on consumer attention. Audiences scroll past ads, skip…Continue reading on Medium »
This article is part of ADWEEK’s Marketing Vanguard program and was written in collaboration with one of its members. In a world where heritage brands have spent decades earning ho...
We are drowning in “authentic” brands that all sound like they were raised by the same focus group and fed a diet of corporate mission statements. This seems like a trend these day...
Use SocialBu to discover ideas, generate post drafts, and schedule them across your social channels.