Social Media Ideas for Brand Journalism

Latest updates for Brand Journalism

Fresh curated links around Brand Journalism are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

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Recent curated links from global sources. Generate one free draft from any story, then use SocialBu to schedule and refine your content calendar.

fortune.com /1 month ago

This CEO says he’s helping journalists double their salaries by going to work for brands. But is it journalism—and does...

Stacker CEO Noah Greenberg helps "brand journalists" distribute their content into newsrooms and platforms across the media. But is it journalism?

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journalism.co.uk /1 month ago

"What happens when journalism, activism and content creation collide on platforms that were not built for any of the abo...

It's hard for journalists to stay objective and impartial in spaces built to reward strong opinions and clickbait content, but somebody's got to do it. Or maybe not

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prdaily.com /21 hours ago

4 lessons from Oatly on building content that powers campaigns

How to build one campaign that keeps working long after launch. Oatly’s latest look book is filled with colorful photography, trend stories and recipes for drinks inspired by flavo...

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journalism.co.uk /1 month ago

Journalism as a performance: Why journalists are trading bylines for stage time

Discover how reporters are opting for theatre halls to immerse audiences in stories of disaster and displacement

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brandingforum.org /4 weeks ago

Coach’s “&Coach” Signals a New Era of Co-Creation

Coach announced &Coach: an always-on content series co-created with Gen Z communities, creators, and cultural voices. More than a campaign, &Coach represents a new model fo...

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prdaily.com /1 month ago

The unconventional storytelling move that helped Ohio State expand brand storytelling beyond football

Build your stories around people, not just promotion. When you think about Ohio State, or as alumni and fans like to refer to it, The Ohio State University, your mind probably goes...

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adweek.com /2 weeks ago

Scaling Brands Inside the Story

This post was created in partnership with EightPM Consumers aren’t just avoiding ads—they’re choosing content that feels worth their time. To earn that attention, brands have to sh...

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lamag.com /1 month ago

For Jordan Buich, Marketing Isn’t About Grabbing Attention, It’s About Earning Trust

Entrepreneur Jordan Buich wants brands to think of marketing not in terms of promotion but in terms of developing the infrastructure by which the market understands, trusts, and va...

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adweek.com /2 weeks ago

Building Strategic Brand-Agency Partnerships

This post was created in partnership with Weber Shandwick Key takeaways Brand-agency relationships are shifting from transactional engagements to strategic partnerships built on sh...

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journalism.co.uk /2 weeks ago

Advertorial: How many tabs does it take to publish an article?

WP Engine’s new Newsroom platform wants to close them all and give journalists back the time to do what they do best

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blurb.com /2 weeks ago

Content marketing for small businesses: the power of branded magazines

Businesses are investing more time than ever in digital content marketing like social posts, newsletters, blogs, paid ads—yet cutting through the noise is getting harder. Algorithm...

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martechseries.com /1 month ago

HelloNation CEO Bob Bartosiewicz Examines the Future of Expert-Driven Content Marketing in Community Media

As traditional advertising loses ground, HelloNation’s edvertising model points toward a more credible and durable path for local professionals. Where is content marketing heading,...

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marketingdive.com /4 weeks ago

Coach unites celebrities, Gen Z storytelling under new brand platform

Developed with Gen Z input, &Coach tries to break from fixed luxury campaign narratives to focus on co-authorship.

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1888pressrelease.com /1 month ago

3TB Expands Digital Influence Through Creative Content and Affiliate Marketing

3TB continues expanding its online presence through creative short-form content, affiliate marketing, and audience-focused digital storytelling. By combining product recommendation...

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marketingdive.com /3 weeks ago

Why Lowe’s wants content creators in its network to pitch product ideas

CMO Jen Wilson explains how the home improvement retailer’s program is evolving from content to curation to creation with partners like MrBeast.

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insidehighered.com /1 week ago

Culture Carries the Brand Farther Than Campaigns

Culture Carries the Brand Farther Than Campaigns Kristine Maloney Tue, 07/07/2026 - 03:00 AM Brand building on a college campus is a team sport. Campaign...

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everlaw.com /1 week ago

Our Brand Journey: Charting a Straighter Path to the Truth

Our Brand Journey: Charting a Straighter Path to the Truthby Joshua Schnoll...

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campaignlive.co.uk /2 weeks ago

The perception gap: why collaboration is redefining modern newsbrands

In a fragmented media landscape, there remains a collective commitment to protecting the principles that underpin professional journalism.

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inc.com /2 weeks ago

Coach Just Launched a Gen-Z Storytelling Platform That Can Teach Every Founder a Branding Lesson

This isn’t a campaign. It’s a cultural shift with a handbag in it.

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prdaily.com /1 month ago

How a fragrance brand is rewriting the rules of beauty storytelling

Brands lose credibility the moment they start chasing culture instead of showing up authentically within it, according to Shereen Besselle of KAYALI. Shereen Besselle, marketing di...

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retaildive.com /4 weeks ago

Coach unites celebrities, Gen Z storytelling under new brand platform

Developed with Gen Z input, &Coach tries to break from fixed luxury campaign narratives to focus on co-authorship.

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retaildive.com /3 weeks ago

Why Lowe’s wants content creators in its network to pitch product ideas

Marketing chief Jen Wilson explains how the home improvement retailer’s program is evolving from content to curation to creation with partners like MrBeast.

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adweek.com /2 weeks ago

The Campaign That Listened Before It Launched

This post was created in partnership with Collectively The campaign for SheaMoisture’s Silk Press in a Bottle generated millions of views and sales that doubled in peak retail wee...

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prdaily.com /1 week ago

The Scoop: Microdramas give brands a new way into entertainment culture

Plus: Microsoft cuts 2.1% of its workforce, shares memo online; The Boston Globe takes it back to 1776 with special edition of paper. I was scrolling Facebook the other day when I...

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