Latest updates for Brand Identity Reviews

Fresh curated links around Brand Identity Reviews are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • Coca-Cola’s new identity by JKR proves that sometimes the smartest rebrand is barely a rebrand at all
  • Pan Atlantic University: Corporate Identity and Brand Management (CIBM) Programme
  • Strong B2B Brand Identity Design as a Driver of Buyer Confidence

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bpando.org /1 month ago

Coca-Cola’s new identity by JKR proves that sometimes the smartest rebrand is barely a rebrand at all

It’s hard to think of a bigger name client than Coca-Cola: the brand is so huge that it’s become a shorthand for anything meaning ‘global mega-corp’. Its reach is so vast, its hist...

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bellanaija.com /1 month ago

Pan Atlantic University: Corporate Identity and Brand Management (CIBM) Programme

A brand is not defined only by its logo, colours or visual identity. It is shaped by the experiences, perceptions and relationships an organisation builds with both its clients and...

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goodmenproject.com /1 month ago

Strong B2B Brand Identity Design as a Driver of Buyer Confidence

— Business buyers do not make decisions in a vacuum. They weigh financial exposure, internal approval pressure, implementation risk, and career consequences. A strong brand identit...

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treebirdbranding.com /3 weeks ago

Question-Based Brand Audits Atlanta Leaders Should Run First

Start Here: The Brand Gut Check Atlanta Leaders NeedA good brand audit does not start with logos. It starts with honest questions. Right now, late summer in Atlanta is a natural pa...

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bpando.org /3 weeks ago

Perky Bros puts restrained Southern hospitality before shouty branding in its identity for Tennessee resort Southall

Branding parlance often deifies qualities like ‘boldness’ – being ‘brave’, ‘zigging when others zag’, ‘disruption,’ and so on and so forth. Some projects, however, demand and deser...

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freelancer.com /1 month ago

Brand Identity Redesign: Logo, Brand Book, Iconography, and Typography

This project requires a complete overhaul of our visual identity to create a cohesive, professional brand ecosystem. We need a designer to redevelop our existing logo concept and e...

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smallbiztrends.com /2 weeks ago

7 Brands With Stellar Reviews and a Trustworthy Reputation

Discover 7 brands that have earned stellar reviews and a trustworthy reputation. Explore what makes these companies stand out in customer satisfaction and reliability.

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treebirdbranding.com /1 month ago

What to Look for in a Branding Agency

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treebirdbranding.com /3 days ago

Evaluating a Branding Agency in Atlanta Before You Sign

Stop Guessing and Start Vetting Your Next Brand PartnerChoosing a branding agency in Atlanta should not come down to who has the slickest pitch deck or the loudest promises. Your b...

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smallbiztrends.com /1 week ago

Top 7 Online Reputation Reviews to Know

Discover the Top 7 online reputation reviews that can help you manage your brand's image effectively. Learn key insights and strategies to enhance your online presence and maintain...

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gdusa.com /1 month ago

DXD Unifies TBWA Collective’s Visual Identity

This new global visual identity for the TBWA Collective was developed by DXD®, led by Bruno Regalo, Global Chief Design Officer, TBWA\Worldwide and Head of DXD. It incorporates han...

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campaignlive.co.uk /1 month ago

TBWA unveils new global visual identity

It was created by TBWA’s design studio Design by Disruption (DXD).

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bpando.org /4 weeks ago

Vans didn’t need reinventing – Accept & Proceed’s new brand identity understands that

I love my Vans almost literally to death: the little black, three-hole plimsolls are so well-loved that there are holes in both big toes, and on the right side, actual horizontal t...

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bpando.org /1 month ago

Makebardo’s charming illustrations for Cairo cafe/music venue E11VN just about rescue a rather hideous brand name

It’s never fun being negative about a project – it’s far more gratifying to show really great work, genuinely exciting or useful brands and organisations – and get under the skin o...

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bpando.org /1 week ago

Mouthwash Studio’s identity for eyewear brand Bonnie Clyde might be confusing, and infuriatingly historically inaccurate...

This is an identity that’s not very easy to instantly get your head around – arguably, at a glance, it’s downright confusing. Sometimes it comes on strong all antiquey – like the b...

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treebirdbranding.com /1 week ago

Is Your Atlanta Branding Agency Actually Strategic?

Stop Wasting Money on Pretty-but-Pointless BrandingBranding decisions made in the fall tend to shape the whole next year. As Q4 sneaks up and budgets get locked in, many Atlanta bu...

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creativebloq.com /3 weeks ago

Instagram's new brand identity is more than just a wordmark

The platform's new look is designed to "flex and grow".

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boingboing.net /3 weeks ago

Mixed reviews for Instagram's new logo

Instagram has rebranded with a new logo, and it's gone in the direction so widely-disliked it had supposedly went out of fashion years ago: geometric sans-serifs. Instragram boss A...

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investmentweek.co.uk /1 week ago

Deep Dive: Brand loyalty needs to be strong for proper client relationships

When firms merge or are acquired, one of the first questions asked is 'what will the company now be called?' Big brands carry weight and that can inspire client loyalty.

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treebirdbranding.com /1 month ago

Is Treebird the Right Branding Agency for Your Business?

...

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treebirdbranding.com /1 week ago

Signs Your Business Needs a Rebrand: How to Know When Your Brand Has Outgrown You

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campaignlive.co.uk /1 month ago

Review of the Week: Monzo’s coming of age

The brand’s biggest-ever campaign has been created by BBH London.

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bpando.org /2 weeks ago

Studio Blackburn’s new identity for folding bike icon Brompton cements the brand’s place in British engineering heritage

Pretty much the one and only memorable brand name when it comes to bikes you can fold up and carry around, Brompton – as its thoroughly British name might suggest – was founded in...

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bpando.org /1 month ago

Industrial, conceptual, and starkly beautiful: DutchScot’s branding for SF sauna and cold plunge, Fjord

Fjord is a new  floating sauna and cold-water plunge experience moored in San Francisco Bay’s Sausalito area. Rather than being exclusively positioned as a wellness-type experience...

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