Latest updates for Beverages

Fresh curated links around Beverages are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • QSR's bet big on beverages
  • Menu Transformation: Beverages Move from Add-Ons to Restaurant Growth Drivers
  • Raising the Bar: How the Beverage Boom is Reshaping Catering and Events

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qsrweb.com /1 month ago

QSR's bet big on beverages

Beverages have moved from being a supporting menu category to a traffic-driving battleground, and the past three months show how quick service restaurants are broadening the defini...

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restaurantnewsrelease.com /1 month ago

Menu Transformation: Beverages Move from Add-Ons to Restaurant Growth Drivers

Operators are leveraging modern beverage trends to offer customizable drinks and standalone afternoon refreshers. The post Menu Transformation: Beverages Move from Add-Ons to Resta...

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cater-event.com /1 month ago

Raising the Bar: How the Beverage Boom is Reshaping Catering and Events

Today, the bar is where guests linger. It's where they create and share experiences. Layered mocktails earn as many photographs as the venue itself. Functional cold brews spark con...

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observer.com /3 weeks ago

How the Beverage Aisle Became a Lifestyle Marketplace

Beverage brands are increasingly selling more than what is inside the bottle. Saint James Iced Tea’s Brenden Cohen examines how culture, social discovery and strategic distribution...

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restaurantnews.com /1 month ago

Menu Transformation: Beverages Move from Add-Ons to Restaurant Growth Drivers

New 2026 Restaurant Beverage Trends report finds consumers are seeking more choice, discovery, and beverage-focused experiences The post Menu Transformation: Beverages Move from Ad...

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nrn.com /4 days ago

Sweetgreen beefs up beverage offerings

The fast-casual chain is leaning into house-made drinks with fruit, vegetables and no sugar, as more consumers look for interesting things to sip.

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nrn.com /4 days ago

Sweetgreen beefs up beverage offerings

The fast-casual chain is leaning into house-made drinks with fruit, vegetables and no sugar, as more consumers look for interesting things to sip.

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fastcasual.com /1 day ago

How functional beverages provide new reasons to visit

Once the purview of smaller health-food stores, functional beverages have become a category of their own as consumers place greater emphasis on health and well-being. For juice/smo...

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qsrweb.com /2 days ago

Beverage innovation comes to drive-thru and delivery

As QSR's expand their beverage offerings, new pop-ups of drive-thru only and delivery concepts are beginning to emerge, a testament to how beverages are expanding day-part options...

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thechive.com /2 weeks ago

Damn, That’s Beautiful – Tasty Beverages

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fastcasual.com /3 days ago

Sweetgreen refreshes beverage lineup with 2 new flavors

Sweetgreen refreshed its housemade beverage lineup with two new flavors and updated recipes for two existing drinks. Tropical Black Tea and Fresh Blackberry Basil join the lineup a...

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deccanchronicle.com /3 weeks ago

Report on What India is Drinking

The fourth edition is based on a survey of 155 bars across 18 cities, with participation up 24% from last year, representing bar owners, head bartenders, and beverage leads.

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wineindustryadvisor.com /1 month ago

US Restaurant Beverage Trends: Drinks drive footfall and growth as Gen Z and millennials seek new flavours

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nrn.com /1 month ago

Informa Connect Foodservice names winners of inaugural Bevvy Awards

7-Eleven, Sheetz, Chili's among those earning top honors for beverage innovation.

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fooddive.com /1 month ago

Arizona Beverages inks deal to bring Italian sparkling water to US

The deal includes an exclusive line of flavored sparkling waters catered to the U.S. market.

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fnbnews.com /1 week ago

Understanding India s shift towards health conscious beverage choices

Sugar free colas ran out of stock this summer in some cases for weeks at a stretch Indian bottlers are still catching up to a shift in taste that arrived faster than most of them h...

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restaurantnews.com /1 week ago

Rich’s Expands Beverage Innovation Portfolio With New Protein Syrup

Versatile, shelf-stable solution helps foodservice operators meet growing demand for functional beverages while creating new opportunities for customization and growth The post Ric...

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fooddive.com /2 weeks ago

Modelo maker buys boozy sports drink SpikedAde for $75M

The beer maker is broadening its portfolio with the vodka and sports drink brand as it looks to tap into growing demand for RTDs.

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fooddive.com /1 month ago

C4 launches beer-flavored energy drink

The Nutrabolt-owned brand is making a big bet to enter an emerging wellness niche within the nonalcoholic beer sector.

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seekingalpha.com /1 month ago

Gen Z and Millennials have restaurant operators ramping up beverage innovation

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fooddive.com /2 weeks ago

Keurig Dr Pepper bets on iced coffee with espresso concentrate

The coffee giant’s new innovation will be available across four of its global coffee brands in black, caramel and mocha flavors.

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fnbnews.com /1 month ago

Adani Airports hosts Brew Carnival across eight airports

From specialty coffee and artisanal teas to an ever growing beer culture India s relationship with its favourite brews is becoming more experiential At the same time India s bevera...

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thehindubusinessline.com /2 weeks ago

PepsiCo India sharpens focus on zero-sugar, low-sugar portfolio in beverages

Bhandari believes that over the next one and a half years, low-sugar and zero-sugar products will account for nearly 90 per cent of the portfolio volumes

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mspmag.com /1 month ago

The Best and Worst of the New State Fair Drinks

Sipping our way through seltzers, slushies, and…straight pickle juice?!

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Sources covering Beverages

fnbnews.com

Recent coverage from public sources
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restaurantnews.com

Recent coverage from public sources
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restaurantnewsrelease.com

Recent coverage from public sources
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mspmag.com

Recent coverage from public sources
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observer.com

Recent coverage from public sources
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seekingalpha.com

Recent coverage from public sources
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