Social Media Ideas for Bar & Beverage Program

The Barbax Promises to Do the Hard Work of Delivering Hot and Cold Drinks on Tap

Olympia, Washington-based specialty beverage solutions startup The Coffee Dept used the recent World of Coffee San Diego and National Restaurant Association trade shows to introduc...

Beverage innovation deserves the spotlight: Enter the 2026 Bevvy Awards

Restaurants have never had more opportunities to stand out through beverages.

Hot Takes from One of the Largest Bar Trade Shows

Earlier this month, Pre Shift readers joined us for a special event at Bar Convent Brooklyn in partnership with Square. The Pre Shift Lounge offered a space for bartenders and othe...

The Next Round for Beer

With the help of category experts, we shine a spotlight on beer and explore how one of the on-trade’s most important categories is evolving. From premiumisation and moderation to f...

IBA and Cocktail Club digitalise industry standards

The International Bartenders Association has partnered with Cocktail Club to launch the first operational platform built on IBA standards The post IBA and Cocktail Club digitalise...

GSN Review: Barsys 360

Barsys is the first cocktail crafting technology company that emphasizes fresh ingredients. Barsys democratizes the drinking experience, bringing expert-level cocktails into homes...

Bartenders Tell Us What Consumers Want Most Right Now and It Isn’t Just Great Cocktails

Every year, the beverage industry publishes reports forecasting what's next behind the bar. New spirits. New ingredients. New flavors. New drinking habits. But if you really want t...

Bartenders Tell Us What Consumers Want Most Right Now and It Isn’t Just Great Cocktails

Every year, the beverage industry publishes reports forecasting what's next behind the bar. New spirits. New ingredients. New flavors. New drinking habits. But if you really want t...

The Next Round for Beer

With the help of category experts, we shine a spotlight on beer and explore how one of the on-trade’s most important categories is evolving. From premiumisation and moderation to f...

The New Economics of Fountain Soda

Restaurant operators can see their profitability pop by making strategic investments in their beverage programs. The category is getting more attention these days because the econo...

рџ“єShaping Vancouver Cocktail Culture at: The Keefer Bar | The Buildout

Opened in 2009, The Keefer Bar quickly became one of Vancouver’s essential cocktail destinations. But what happens when a beloved local institution suddenly finds itself...

Tara Wong showcases old-school cocktails with modern elements

Menu Talk: The head bartender of Saksey’s says the underground bar with a doorman and host brings extra flourish to the Detroit bar scene.

COYA’s New Bar Story

COYA Restaurant & Bar has unveiled The Spirits of Peru: Madre Tierra, a new storytelling-led cocktail programme debuting at COYA Mayfair and COYA City at the beginning of the y...

Balancing Pressure and Possibility: The new playbook for Hotel F&B

Hotel food and beverage operations are being reshaped in real time. What was once viewed primarily as an amenity has become a complex

Inside World Class: Raising the standard for Filipino bartending

For many Filipinos, bartending is often viewed as a profession centered on making drinks and serving guests. What many do not realize is that behind every great cocktail is a craft...

THE BAR AT HAKKASAN UNVEILS NEW COCKTAIL MENU

 The Mayfair favourite introduces a collection of 20 signature creations, celebrating 25 years of innovation through storytelling, craft and flavour The Bar at Hakkasan has unveile...

Coming Soon: Bookings Are Now Open For This Cocktail Bar Set to Open in the Historic Gothic Bank District Next Month

The beverage program focuses on premium local and European producers, creating high-quality, classic cocktails.

The Big Bite

With the help of industry experts, we reveal how bar snacks are evolving from a simple side offering into a major revenue driver and a key part of the customer experience. Bar snac...

Redefining Refreshments

We reveal how soft drinks and mixers are evolving into a dynamic, premium category, driven by bold flavours, functional benefits and changing drinking habits that are reshaping the...

Bar Jayda

Shane Delia's sophisticated cocktail den brings old-world glamour to a CBD laneway, and its now even serving lunch.

Breakthru Beverage Group Raises the Bar for Partnership, Company Culture and Community Engagement

Moments That Matter

With the help on industry experts, we explore how aperitifs and digestifs are creating new drinking occasions for guests. Aperitifs and digestifs are no longer niche moments confin...

3 Show-Stopping Cocktails from Broadway’s Biggest Shows

Give my regards to ... the bar! For many years, theater concessions were an afterthought with audience members maybe ordering up a simple glass of wine, or a beer, to pair with the...

3 Show-Stopping Cocktails from Broadway’s Biggest Shows

Give my regards to ... the bar! For many years, theater concessions were an afterthought with audience members maybe ordering up a simple glass of wine, or a beer, to pair with the...