Latest updates for Baby Boomers

Fresh curated links around Baby Boomers are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • 12 common stereotypes about baby boomers that don’t really hold up
  • Baby boomers have now ‘gobbled up’ nearly one-third of America’s wealth share, and they’re leaving Gen Z and millennials
  • Baby Boomers Are Rewriting the Rules of Aging, and Healthcare

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fodmapeveryday.com /1 month ago

12 common stereotypes about baby boomers that don’t really hold up

Baby Boomers, Americans born between 1946 and 1964, are one of the most talked-about (and often misunderstood) generations. There are roughly 70 million Boomers in the U.S., making...

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fortune.com /1 month ago

Baby boomers have now ‘gobbled up’ nearly one-third of America’s wealth share, and they’re leaving Gen Z and millennials...

American septuagenarians hold more than $85 trillion in assets—by far the most of any generation.

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cafepharma.com /1 month ago

Baby Boomers Are Rewriting the Rules of Aging, and Healthcare

Baby Boomers Are Rewriting the Rules of Aging, and Healthcare Anonymous (not verified) Thu, 04/30/2026 - 14:18 pharmagather item url Baby Boomers Are Rewri...

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propertyupdate.com.au /3 weeks ago

The Baby Boomer Blueprint: How One Generation Shaped Australia’s Wealth, Property Market and Future

They were born into a world rebuilding itself after war, came of age during unprecedented economic expansion, and spent decades accumulating assets in a system that steadily reward...

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fodmapeveryday.com /1 month ago

12 things Boomers are no longer willing to tolerate

What can look like impatience is often something else entirely—a growing refusal to tolerate systems that make life harder. For many Boomers, patience isn’t disappearing. It’s bein...

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sixtyandme.com /1 month ago

Boomer, Generation Jones, or Something Else? Why These Labels Don’t Define Women Over 60

At various points in my life, I have apparently been a proud member of multiple demographic clubs, none of which I remember signing up for. Born in 1963, I was considered to be on...

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qchron.com /1 month ago

From Woodstock to Wall Street: What Changed for the Baby Boom Generation?

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fodmapeveryday.com /1 month ago

12 outdated trends that will fade away with the baby boomers

Research from the Benton Institute shows that about half of Americans 65 and older still keep a landline at home, while younger adults are overwhelmingly wireless-only, meaning man...

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fodmapeveryday.com /1 month ago

Baby Boomers have record wealth, why are so many still struggling?

The traditional vision of retirement as a time of leisure is evolving, with growing concerns over financial stability in the “Golden Years.” As people live longer and healthcare co...

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reviewjournal.com /1 month ago

How baby boomers are quietly reshaping the real estate relocation market

Baby boomers, roughly 20 percent of the U.S. population, control about 41 percent of America’s real estate assets and a major share of housing inventory, creating a generational su...

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realtor.com /1 month ago

Boomers Own a Third of All Housing Wealth—Here Are the Markets They Dominate

This 18% of the U.S. population controls 34.1% of the housing stock—29.6 million homes and $13.8 trillion in housing value.

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artfulparent.com /1 month ago

The loneliest generation in modern history isn’t Gen Z. It’s the boomers who built the neighborhoods, coached the teams,...

Survey data from nearly 50,000 Americans confirms that loneliness predicts devastating physical and mental health outcomes — but the generation suffering most quietly is the one th...

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fortune.com /5 days ago

The pig in the python: Baby Boomers are strangling the economy they built by refusing to move or retire

From the housing market to the corner office, America is paying the price for a generation that never learned to let go

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fodmapeveryday.com /1 month ago

12 things boomers still do that continue to hold up

Data from WifiTalents shows that Baby Boomers now represent just over one‑fifth of the U.S. population, yet many of their long‑standing habits continue to shape how Americans live,...

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lawliberty.org /1 week ago

Boomers vs. Doomers

Forty years ago, the one-hit wonder, Timbuk 3 harmonized, “the future’s so bright, I’ve gotta wear shades.” In the four decades since, the long-run trends in consumer sentiment cas...

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mpamag.com /1 month ago

Baby boomers tighten grip on housing as first-time buyers retreat

NAR data showed a market split between equity-rich owners and shut-out newcomers

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savingadvice.com /1 month ago

10 Outdated Things Boomers Refuse To Give Up (And Still Buy)

Walk through any store or browse online, and you’ll notice something interesting: certain outdated purchases boomers continue to make haven’t disappeared, even as newer alternative...

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propertyupdate.com.au /3 weeks ago

Why Baby Boomers Dominate the Rental Market – And Why That’s Actually a Good Thing

There's a headline doing the rounds right now that's being used to stir up generational resentment, and I think it deserves a more balanced read. A recent article in The Age reveal...

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fodmapeveryday.com /1 month ago

12 reasons employers struggle with Gen X workers (and we kind of get it)

Generation X, typically defined as those born between 1965 and 1980, is quietly becoming one of the most influential cohorts in the modern workplace. In the U.S. alone, Gen X makes...

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housingwire.com /1 month ago

Baby boomers dominate housing, first-time buyers hit record low

First-time buyers accounted for just 21% of all transactions — the lowest level since data tracking began in 1981.

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wealthmanagement.com /1 month ago

Survey: Don’t Lose Track of Baby Boomer Clients in Great Wealth Transfer

A new survey run by Natixis shows baby boomers are more likely to be switching advisors than their younger peers as they prepare to transfer wealth to inheritors or spouses.

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moneytalksnews.com /3 weeks ago

Guess Which Half of America Holds 89% of the Wealth

Boomers alone control $90 trillion in assets — more than half of all U.S. wealth — while Americans under 45 share just 11%, a gap researchers say will take decades to close.

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propertyupdate.com.au /1 month ago

Boomers’ Billions: The Property Wealth Tsunami

We’re about to face one of the biggest financial shifts in Australian history, and it won’t come from the stock market, government policy, or even migration. Instead, it will come...

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fodmapeveryday.com /1 week ago

11 reasons Baby Boomers believe today’s economy might be easier than the 1980s

The past often looks cheaper from a distance, yet the financial reality many people lived through forty years ago may have been harsher in ways we rarely pause to consider. Every g...

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Sources covering Baby Boomers

cafepharma.com

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artfulparent.com

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fortune.com

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fortune.com

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lawliberty.org

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propertyupdate.com.au

Recent coverage from public sources
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