Latest updates for Audience Development

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Recent items include:

  • BloomIdea: Mautic Audiences for Drupal: personalisation built on the segments you already maintain
  • How Independent Filmmakers Can Build an Audience Before Release
  • How To Build Direct Audience Relationships No Algorithm Can Touch

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bloomidea.com /1 month ago

BloomIdea: Mautic Audiences for Drupal: personalisation built on the segments you already maintain

Your marketing team already knows who the VIPs are. They maintain the segment in Mautic, they send it a campaign every month, they add and remove people as orders and behaviour cha...

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raindance.org /1 month ago

How Independent Filmmakers Can Build an Audience Before Release

Introduction: Why Audience-Building Should Start Before the Film Release  For independent filmmakers, making a good movie is only half of the struggle since getting an audience can...

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contentmarketinginstitute.com /1 month ago

How To Build Direct Audience Relationships No Algorithm Can Touch

You invest heavily in trying to reach your audience through locked doors controlled by algorithms. But there’s a side door that’s always open if you know the correct knock. Thirtee...

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mediabistro.com /3 weeks ago

Audiences Are Showing Up. The Question Is Where.

The audience problem isn’t volume. It’s distribution. Apple TV+ just logged its largest weekly viewership in seven years. MTV’s VMAs pulled 8.4 million viewers, the […]

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journalism.co.uk /4 weeks ago

Engage, explain and empower: The Local Sweden's audience strategy during election season

Instead of going on its own assumptions, this publication for foreign residents asked readers to shape their election coverage - and the responses changed everything

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journalism.co.uk /2 weeks ago

How to Build a Customer Acquisition Program That Actually Scales: A Credico UK Guide

Finding customers once is not usually the problem. The harder part is working out how to keep finding the right customers without starting from scratch every few months.That is whe...

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blog.hubspot.com /2 weeks ago

AEO for growth marketing teams: How to find scalable acquisition channels when paid and organic plateau

Growth marketing is all about finding the next channel opportunity before the current one gets crowded and expensive. Paid search got crowded. Content took time. Email got filtered...

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elearningindustry.com /2 weeks ago

Podcast Audience Engagement For L&D Professionals: How To Turn A Podcast Into A Community-Building Engine For Learni...

Explore podcast audience engagement strategies for L&D professionals and learn how to turn podcasts into communities that drive discussion, learning, and knowledge sharing. Thi...

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smallbiztrends.com /6 days ago

Adobe Upgrades Audience Builder to Speed Audience Creation

Discover how Adobe's latest upgrades to Audience Builder enhance the speed and efficiency of audience creation, empowering marketers to craft targeted campaigns with ease. Learn ab...

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thesource.com /1 month ago

How Businesses Reach Audiences Interested in Financial Opportunities

Reaching the relevant audience is one of the main problems that any financial marketer has to solve. A considerable amount of coverage can attract the attention of the public, but…...

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adweek.com /1 month ago

How Media Brands Can Build Loyalty Between Big News Moments

This post was created in partnership with CNN What keeps people coming back to a media brand? Often, it starts with the stories, personalities, and cultural conversations that capt...

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allhiphop.com /2 weeks ago

Check out these smart ways to engage your target customer through digital media

Reaching your target customer through digital media means meeting them in the places they already use and giving them a reason to pay attention. The strongest strategies reflect ho...

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medium.com /1 month ago

How to Build a UGC Strategy for a New D2C Brand With No Audience

Every brand with a great UGC library started from zero. Here’s the sequence that builds a converting content engine.Continue reading on Medium »

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blog.hubspot.com /2 weeks ago

AEO for content marketers: How to capture awareness and drive revenue with content

Content marketers are used to publishing consistently, earning trust, and measuring how content contributes to demand. But now, buyers also do their research in AI assistants and a...

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cheppers.com /3 weeks ago

Cheppers: ExperienceKit: Web Accessibility at Scale - Audit Components Once, Not Pages Forever

Every university web team and public-sector digital lead eventually has to answer one question, usually in a meeting where the numbers get uncomfortable: how do we make ten thousan...

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adweek.com /1 week ago

Breaking Down the New Customer Acquisition Playbook

This post was created in partnership with Shopify Key takeaways Marketers must contend with a fragmented customer journey and evolving customer behaviors when calculating customer...

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variety.com /3 days ago

Chronicle Media Takes Aim at Content’s Discovery Problem

The explosion of content across social platforms has made producing and distributing entertainment easier than ever. Finding the right audience for it is another matter. Chronicle...

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allhiphop.com /3 weeks ago

Do you struggle to connect with fans beyond live performances?

You can connect with fans beyond live performances by building a consistent social media presence and creating exclusive content for dedicated fans. You can also keep them involved...

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blog.google /1 month ago

Reach your audience in new ways with August’s Demand Gen Drop.

Drive high-quality leads and acquire customers with new messaging, travel, and creative features in YouTube’s August Demand Gen Drop.

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stoppress.co.nz /1 month ago

How TVNZ is building a data-rich view of Aotearoa’s audiences

As viewing behaviour becomes more complex, advertisers want to know more about who they reach. These are questions TVNZ can now help answer. The post How TVNZ is building a data-ri...

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medium.com /1 month ago

Why Audience Trust Is a Valuable but Overlooked Creator Marketing Metric

A large following does not always lead to stronger sales. A creator with a smaller but highly engaged audience can often have a greater…Continue reading on Medium »

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blog.hubspot.com /2 weeks ago

AEO for outreach: How to earn citations and placements that build AI visibility

Link-building and content outreach were built for search engines. Domain authority, anchor text, and referring domains were the signals that moved search rankings, and they transla...

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blog.hubspot.com /2 weeks ago

AEO for digital marketing teams: How to ensure your brand is visible across every channel

Digital marketing teams have spent years building integrated measurement, connecting paid, organic, social, and email into a single picture of how buyers move through the funnel. T...

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socialmediaexplorer.com /1 week ago

Building a Readership from Outside Publishing: One Novelist’s Channels

Jeremy Bradley-Silverio Donato came to fiction without a literary network. The routes he has set up between his novel and its readers show what an author can own, and what he has t...

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Sources covering Audience Development

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allhiphop.com

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blog.hubspot.com

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contentmarketinginstitute.com

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medium.com

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