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What if your favorite video game characters could come to life or your online shopping could appear right in your living room? Augmented reality (AR) transforms how we interact wit...
Xreal and Google have been working on a pair of smart glasses that will redefine how you see the category, and we finally got to see them in-person at Google I/O.
Walkthrough experience includes visits to stars, exoplanets, and observatories.
Recently, Unity announced support for XREAL AURA, new wired XR glasses coming soon to Google’s Android XR ecosystem. Check out our docs to start building today, and watch our liv...
Xreal debuted its Project Aura smart glasses, which offer a lightweight, multimodal AI experience with a wide FOV for its virtual display.
AR/VR Product Opportunities Author: Srishti Sharma – Product Marketer AR and VR have spent years being discussed as inevitabilities. The narrative was always familiar: better hardw...
Android XR's major update brought an AI feature to make any windowed content 3D, hand occlusion in the home space, and the ability to pin windows to your walls to Samsung Galaxy XR...
X By XREAL’s a01 glasses are lightweight $299 AR glasses with a built-in MicroOLED display, a 50-degree field of view, interchangeable front frames, and more for travel and gaming.
At Google I/O 2026, I had the opportunity to try out Xreal and Google’s new smartglasses, dubbed Project Aura. Project Aura combines some of the best elements of Xreal’s iteration...
Xreal debuted an entry-level sub-brand for AR glasses, and its introduction is joined by its first pair of lenses.
The Fusion of AI & XR — Part 3! Read Part 1 and Part 2The era of “static” Augmented Reality is over. We are moving from simple digital overlays to a world where AI acts as a “R...
Lamborghini’s free Apple Vision Pro app brings four of its rare vehicles into living rooms with life-sized immersive showcases. You can sit inside and hear the engines rev.
VR experience Realms of Flow focuses on atmosphere, immersion, and the feeling of being transported.
Meta is bringing hands-on VR and AI glasses demos to 50 Best Buy stores, finally letting shoppers try before spending hundreds on unfamiliar tech.
Developed in collaboration with Virtual Worlds, a studio specializing in immersive technology and virtual reality experiences, Machu Picchu: Journey to the Lost City blends histori...
The xbx a01+ connects to compatible phones, laptops, and handheld consoles to create a large private screen for movies and games.
The Metropolitan Museum of Art is extending its reach beyond New York with a new immersive experience bringing the iconic Temple of Dendur to Quest headsets and the web.
At Google I/O 26, I tried out another Android XR prototype, and it felt like a more finalized version of last year’s experience. It left me with the sentiment that these glasses ar...
We visited Japan's Immersive Journey to try two of Excurio's ambitious free-roaming VR experiences for ourselves: Horizon of Khufu and Tonight With the Impressionists.
Blending augmented reality and virtual reality into a single device, the XREAL Aura aims to deliver a hybrid experience for gaming, streaming and productivity. Weighing under 95 gr...
Reservations are now open for XREAL AURA, XREAL's first tethered XR glasses built with Google for Android XR.
Xreal unveiled its new Aura glasses – these are spatial computing glasses that run Android XR, giving them support for a wide range of applications out of the gate. The glasses...
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