Latest updates for #Oohadvertising

Fresh curated links around #oohadvertising are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • oOh!media Locky Dock stations unlock new street audience in Dunedin
  • oOh!media launches NZ’s first LED bus shelter network in Christchurch 
  • oOh!media expands Locky Dock network to Hawke’s Bay

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Fresh articles and ideas

Recent curated links from global sources. Generate one free draft from any story, then use SocialBu to schedule and refine your content calendar.

stoppress.co.nz /9 hours ago

oOh!media Locky Dock stations unlock new street audience in Dunedin

oOh!media New Zealand has expanded its street footprint into Dunedin, unlocking new opportunities for advertisers to connect with audiences. The post oOh!media Locky Dock stations...

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stoppress.co.nz /1 month ago

oOh!media launches NZ’s first LED bus shelter network in Christchurch 

oOh!media has launched the country's first LED bus shelter screens, marking the next phase of Christchurch's OOH evolution. The post oOh!media launches NZ’s first LED bus shelter n...

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stoppress.co.nz /1 month ago

oOh!media expands Locky Dock network to Hawke’s Bay

oOh!media NZ is expanding its Locky Dock network into Napier, giving the out of home supplier a foothold in the Hawke's Bay region. The post oOh!media expands Locky Dock network to...

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moviamedia.com /3 weeks ago

Why Advertisers Are Moving Beyond Traditional OOH Demographic Targeting

For a long time, out-of-home advertising was planned with a fairly simple assumption: if you knew the age and gender of the audience, you could make a smart media buy. That logic s...

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stoppress.co.nz /2 weeks ago

oOh!media expands NZ street furniture network across Hamilton and Wellington

oOh!media New Zealand has secured the Hamilton City Council contract and extended its partnership with Wellington City Council. The post oOh!media expands NZ street furniture netwo...

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prweb.com /1 month ago

mobilads Rebrands as GOOD TRAFFIC to Deliver the Best Vehicle Wrap Advertising for Retail Brand Activation

Following its rebrand from mobilads to GOOD TRAFFIC, the leading out-of-home advertising company positions itself at the forefront of vehicle wrap advertising for retail brand acti...

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moviamedia.com /1 week ago

What Makes Certain Places Better for Advertising Than Others?

Some places are simply better for advertising than others, and the reason goes well beyond how many people pass through them. Traffic matters, but traffic alone does not guarantee...

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adland.tv /1 month ago

QuikTrip Welcomes World Cup Fans with Vibrant OOH Campaign

QuikTrip has launched a new out-of-home (OOH) campaign titled 'Welcome In, World' coinciding with the FIFA World Cup. The campaign targets international fans visiting the United St...

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stoppress.co.nz /6 days ago

oOh!media shines spotlight on style with ‘Most Unmissable Award’ at 2026 YouTube NZ Marketing Awards

At the 2026 YouTube New Zealand Marketing Awards on September 2, gold sponsor oOh!media shone a spotlight on the fashion of the attendees. The post oOh!media shines spotlight on st...

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brafton.com /1 month ago

What OOH Marketing Means and Why It Matters

Learn what OOH in marketing means, common ad formats, examples, benefits and how out-of-home advertising fits into a modern strategy. The post What OOH Marketing Means and Why It M...

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moviamedia.com /1 week ago

What Makes an Out-of-Home Advertising Campaign Feel Premium?

A premium out-of-home advertising campaign feels premium because it aligns environment, creative excellence, audience targeting, precise timing, and flawless execution into a cohes...

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moviamedia.com /2 weeks ago

Why Brands Are Investing More in Out-of-Home Advertising That Can’t Be Skipped

The modern consumer has become remarkably skilled at avoiding advertising. From browser extensions that strip ads before they even load to premium subscriptions that trade monthly...

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pehub.com /4 weeks ago

I Squared Capital agrees $631m buyout of Australia’s OohMedia

The Sydney-based operator runs more than 30,000 digital and static out-of-home advertising assets across Australia and New Zealand, spanning billboards, transit and airport display...

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stoppress.co.nz /4 weeks ago

oOh!media sells to US company I Squared Capital for ‘attractive price’

Australasian out of home company oOh!media has agreed to sell to US-based global infrastructure investment firm I Squared Capital. The post oOh!media sells to US company I Squared...

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stoppress.co.nz /1 month ago

Together and Lumo’s new Cupra campaign is a 3D billboard first

Automotive brand Cupra is bringing a new dimension to out of home advertising, with the country's first-ever 3D motion roadside billboard campaign. The post Together and Lumo’s new...

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campaignlive.co.uk /4 days ago

Guinness makes every situation 'lovely' with a pint

The OOH campaign was created by AMV BBDO

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dashtwo.com /1 week ago

Fan Club Billboards: How to Buy an Ad for Your Idol in LA

Billboard agency vs. vendor: why an OOH agency gets you better rates, placements, and strategy than buying direct from a billboard owner. The post Fan Club Billboards: How to Buy a...

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moviamedia.com /3 weeks ago

Why is Airport Lounge Advertising Effective?

By Abirame Shanthakumar Introduction Airport lounge advertising is a more focused form of airport advertising. It gives brands access to travellers in a premium, calm, and attentiv...

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moviamedia.com /1 month ago

Strategies to Boost Mobile Billboard Success

By Abirame Shanthakumar Introduction: The advantages of mobile billboards Digital mobile billboards are especially useful for increasing business visibility. By using the flexibili...

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moviamedia.com /3 weeks ago

Why Attention Quality Matters More Than Attention Quantity With OOH Advertising

Marketers have spent years chasing bigger numbers. More impressions, more reach, more views, more time spent. But the problem with attention metrics is that a large number can stil...

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webwire.com /4 weeks ago

I Squared Capital to acquire oOh!media, a leading out-of-home media infrastructure platform in Australia and New Zealand

I Squared Capital (“I Squared”), a leading independent global infrastructure investor, announced that it has entered into a Scheme Implementation Agreement with oOh!media Limited (...

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moviamedia.com /2 weeks ago

How Brands Can Stay Visible Without Increasing Their OOH Advertising Budget

For a lot of brands, the problem is not that out-of-home advertising has stopped working. The real problem is that budgets are tighter, attention is harder to earn, and too many ca...

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campaignlive.co.uk /1 month ago

Olympia invites people to 'do what's new' following its reopening

The work was created by Truant.

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foodtruckoperator.com /1 month ago

Digital signage meet food trucks

Food truck operators can promote their brands and earn extra income via DOOH displays.

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Sources covering #Oohadvertising

rssfeeds.webwire.com

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campaignlive.co.uk

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adland.tv

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dashtwo.com

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movia.media

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stoppress.co.nz

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