What are Instagram Post Sizes and Dimensions?

Instagram post sizes and dimensions

When posting anything on Instagram, we always consider the Instagram post sizes and dimensions. We all know that these post sizes and dimensions are constantly changing. We also know it is crucial to post Instagram images in the right size and dimension. 

It is like an unimportant confusion for a very important purpose. Instagram will crop your photos if you do not post them in recommended sizes and dimensions. And you will be left with a distorted and low-quality image. 

So, to remove all your confusion, we will discuss the optimal Instagram post sizes and dimensions. So, let’s get right into it.

Instagram Post Sizes and Dimensions

Instagram has offered its users many options to post images and videos. For example, you can post photos or videos in a square, horizontal, vertical, landscape, or portrait style. But for each type, the right size and dimensions are a must. 

Let’s start. 

Cheat sheet for Instagram post sizes and dimensions

Instagram Photo Sizes and Dimensions

There are a few things to remember when posting photos on Instagram:

  1. The size and dimensions of your photo.
  2. Ensure that your photo is high quality and looks good. It means that it should be focused, well-lit, and not blurry.
  3. If you post a photo of someone, ensure they look directly at the camera.

The recommended size for every type of photo you are going to post is different.

Instagram Square Photo

Dimensions

1080×1080

Aspect ratio

1:1

Instagram Portrait Photo

Dimensions

1080×1350

Aspect ratio

4:5

Instagram Landscape Photo 

Dimensions

1080×608

Aspect ratio

1.91:1

Instagram Carousels Sizes and Dimensions

Instagram carousels are another great feature for social media marketers. It helps you create a hook and develops the interest of your followers. You convey your ideas via multiple slides. The first slide will determine whether the reader will move to the next.

Also, whatever type you set for the first photo in the carousel, the same setting will apply to the rest. 

Below are the sizes and dimensions mentioned for each type of carousel photo.

Instagram Square Carousels

Dimensions

1080×1080

Aspect ratio

1:1

Instagram Portrait Carousels 

Dimensions

1080×1350

Aspect ratio

4:5

Instagram Landscape Carousels

Dimensions

1080×608

Aspect ratio

1.91:1

Instagram Video Sizes and Dimensions 

Instagram offers a great way to share videos with friends and followers. But with so many different video sizes and dimensions, it can be hard to know which one to use.

The aspect ratio is the most important thing to remember when choosing a video size for Instagram. The aspect ratio is the ratio of the width of the video to the height of the video. Instagram videos can have a 16:9 and 1.91:1 aspect ratio.

The next thing to consider is the resolution of the video. Resolution is the number of pixels that make up the width and height of the video. The higher the resolution, the better the quality of the video. However, the resolution also affects file size, so finding a balance between quality and file size is important. The minimum resolution should be 720px and it should have a minimum frame rate of 30 FPS.

With so many factors, it can be hard to know which Instagram video size is right for you. But as long as you keep the aspect ratio and resolution in mind, you should be able to find a video size that works for your needs.

Instagram Square Video

Dimensions

1080×1080

Aspect ratio

1:1

Instagram Portrait Video

Dimensions

1080×1350

Aspect ratio

4:5

Instagram Landscape Video 

Dimensions

1080×608

Aspect ratio

1.91:1

Instagram Stories Sizes and Dimensions 

Instagram Stories are a great way to share moments from your day with your followers. But what are the ideal dimensions and sizes for your Stories content?

The ideal dimensions for an Instagram Story are mentioned below. 

As for size, the story size should be less than 30 MB.  It ensures that it loads quickly and doesn’t take up too much space on your device.

Instagram Photo or Video Story (Recommended Size and Dimensions) 

Dimensions

1080×1920

Aspect ratio

9:16

Other Options for Instagram Photo or Video Story

Dimensions

1080×1350

Aspect ratio

4:5

IGTV Sizes and Dimensions 

IGTV revolutionized sharing videos on Instagram, removing the limit on how long it can be. It has also helped influencers, brands, and creators to interact more with their audiences. 

IGTV sizes and dimensions vary depending on the type of content you’re trying to create. For example, if you’re creating a video for IGTV, the size and dimensions will be different than if you’re creating a photo for IGTV. 

IGTV Landscape Video 

Dimensions

1350×1080 or 1920×1080

Aspect ratio

5:4 to 16:9

IGTV Portrait Video 

Dimensions

1080×1920 or 1080×1350

Aspect ratio

9:16 to 4:5

IGTV Cover Photo

Dimensions

420×654

Aspect ratio

1:1.55

Instagram Reels Sizes and Dimensions 

Instagram Reels are short, fun videos you can create and share with your followers. They’re a great way to show off your creative side, and you can use them to get people interested in your brand or product.

Instagram Reels 

Dimensions

1080×1920

Aspect ratio

9:16

Let SocialBu be Your Instagram Planner 

That was all for the Instagram post sizes and dimensions. Perfect size and dimension are as important as updating your content consistently and maintaining your online presence. 

For that, you can need a social media management tool, and SocialBu happens to be just the one you need. You can schedule your Instagram posts and stories with SocialBu, which has many other features as well.

Schedule Instagram posts with SocialBu

Let’s take a look. 

Instagram AI Generate Feature

SocialBu has introduced an AI Generate feature that helps you to create Instagram post captions with the help of AI. So, you can use the AI feature when you have a perfect photo or video to post but are out of captions. 

It will automatically generate the caption for you. 

SocialBu AI Generate Feature

Instagram Hashtag Feature 

With the Instagram hashtag feature, SocialBu can generate some quick hashtags for you according to your post content. This feature can be a time-saver for you, considering the importance of hashtags for proper reach and engagement on Instagram. 

Instagram Hashtag Feature

Instagram Gallery View and Design with Canva Feature 

We know that we cannot post anything on Instagram without an image. Managing social media platforms all at once is also hectic. You can create a gallery on SocialBu with all the important images you will need for your posts. 

When creating an Instagram post with SocialBu, you can directly add media from the SocialBu gallery you created. You can also directly design media with Canva from SocialBu. 

Instagram Gallery Import Feature

Instagram First Comment Feature 

With this feature, you can also add the first comment under your Instagram post when creating the post on SocialBu. 

All you have to do is click on “All Options” when creating a post, and it will open the interface to add the first comment. 

Instagram First Comment Feature

Instagram Location Feature 

With this feature, you can also add the location to your posts when creating and scheduling the post with SocialBu. 

Adding Location with SocialBu on Instagram

Instagram Preview Feature 

When you are done creating the Instagram post on SocialBu, you can click on the eye-like icon at the top right corner. It will show a preview of how your post will look after it is posted. 

Preview your post on Instagram with SocialBu

Instagram Story Scheduling Feature 

You can also schedule Instagram stories with SocialBu. You can also edit and add text, emojis, location, etc., to your Instagram stories. 

Instagram Story Scheduling feature

Instagram Analytics Feature 

Without supervision, every effort can turn to zero. With the analytics feature, you can analyze the performance of your posts with SocialBu and can even track your followers. 

Analyze your progress with SocialBu

Instagram Automation Feature 

With this feature, you can automate your Instagram completely. For example, you can create an RSS feed with which you can send automated replies to the comments and messages you receive on Instagram. 

It can also re-post your best content for you to keep your content evergreen. These are just mere examples. You can do much more. 

Conclusion 

When you’re working with graphics, getting all the image sizes right can be challenging. Of course, you want your Instagram photos to look great, but you also don’t want to spend too much time measuring every little detail. 

In this blog post, we have explored the perfect Instagram post sizes and dimensions and how you can even automate your social media account with SocialBu. 

Awais Younas
Awais Younas
Co-founder of SocialBu. Entrepreneur, SEO, and Content strategist by profession

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