Let’s face it. Keeping up with social media every day can be exhausting. Between work, life, and everything else, finding time to post on Instagram, Facebook, Twitter, LinkedIn, and more? Yeah, it’s a lot. That’s why more and more people are using free social media schedulers.
These handy tools let you schedule social media posts beforehand, so you don’t have to be online 24/7. You can plan your week (or month) of posts all at once, and the tool will post for you even while you’re sleeping, working, or binge-watching your favorite show.
In 2025, many excellent free tools will be available to schedule social media posts. You don’t need to spend money to stay organized, save time, and post like a pro. Whether you want a simple free social media planner or a full-featured app to instantly post to all your social media, we’ve found the best options.
In this guide, we’ll show you the top 7 free social media schedulers you can use now, so you can stop last-minute scrambling or forgetting to post. Let’s go.
Why Use Free Social Media Schedulers and Content Planners?
Free social media schedulers can make your life much easier if you’re trying to grow online, whether as a business, creator, or freelancer. Here’s why these free social media scheduling tools are a must-have in 2025:
What to Look For in Free Social Media Schedulers and Content Planners?
Here’s what to look for in a free social media scheduler and content planner. These are great for anyone looking to schedule social media posts for free across different platforms.
1. Multiple Platform Support
You want a social media post scheduler that works with all major platforms: Facebook, Instagram, Twitter (X), LinkedIn, Pinterest, and maybe even TikTok. You can simultaneously post on multiple social media platforms, free from one place.
2. Content Calendar for Easy Planning and Organization
A free social media content calendar shows all your scheduled posts in one view. This helps you plan better, stay organized, and avoid gaps in your social media posting schedule.
3. Auto Publishing
The best free social media schedulers can automate social media posts for free; you just set the date/time, and it posts for you. No need to log in each time. It’s a must-have to schedule social media posts.
4. Team Collaboration
If you work with others, choose a social media planner app that allows team members to review, approve, and manage posts together. It makes your social media planning and content scheduling smoother and more professional.
5. Analytics
A free social media scheduling tool should offer likes, shares, and engagement insights. This helps you know what’s working and improve your social media posting plan.
Best Features in Free Social Media Schedulers
- Post to multiple platforms at once
- Drag-and-drop social media content calendar
- Auto-posting for hands-free publishing
- Tools for team collaboration
- Analytics to track post performance
Want help picking the best free social media planner or tool based on your needs? Here’s the list of the top 7 free social media schedulers and content planners for 2025:
1. SocialBu – One of the Best Free Social Media Schedulers (G2 Rating 4.6/5)
Suppose you want an all-in-one free social media scheduler to plan, post, and manage content across multiple platforms. SocialBu has you covered. Whether you’re a solo creator, small business, or part of a team, SocialBu is one of the best free social media schedulers that ticks all the boxes.
Features
Here are some features of Socialbu to make a more informed decision:
Post to Multiple Platforms at Once
With SocialBu, you can schedule social media posts for free across all major platforms: Facebook, Instagram, Twitter (X), LinkedIn, Pinterest, and even TikTok. You don’t need multiple tools. It’s one free social media planner for everything. You can post to all social media for free, saving time and effort.
Visual Content Calendar for Planning
SocialBu’s content calendar makes it easy to plan social media posts and manage your schedule. This free social media content calendar is a must-have for staying organized.
Auto-Publishing for Hands-Free Posting
One of the top reasons SocialBu is among the best free social media scheduling tools is its auto-publishing feature. Just create your content, choose the time and date, and SocialBu will automatically schedule and post to social media without needing to log in again.
It’s perfect for those looking to automate social media posts for free.
Team Collaboration Made Easy
SocialBu is more than a free social media scheduler. It’s also a powerful social media planner app for teams. It allows collaboration, approvals, and shared access if you work with others. It simplifies your social media planning and makes your social media post scheduling more efficient and professional.
Built-In Analytics for Smarter Strategy
Not all free social media scheduling tools offer analytics, but SocialBu does. Track likes, shares, clicks, and more to understand what’s working. These insights help improve your social media posting plan and boost engagement.
Why Choose SocialBu?
SocialBu checks every box when it comes to free social media scheduling software. Whether you’re looking for a social media content tool, a social media posting platform’s free option, or want an easy way to schedule posts, here’s what you get:
- Post to all social media platforms at once for free
- An easy-to-use social media post scheduler for free
- Intuitive social media calendar tool
- Ideal for individuals, businesses, and teams
- Reliable free social media scheduling app
- Real-time analytics and insights
- Smooth content scheduling workflow
SocialBu integrates with the following platforms
- Threads
- TikTok
- Youtube
- Mastodon
- Blue Sky
Pricing
Free Plan – $0/month
- Social Accounts: 2
- Social Platforms: Facebook, Twitter, Mastodon
- Monthly Posts: 40
Standard Plan – $19/month
- Social Accounts: Up to 12
- Manage Multiple Brands
- Social Platforms: All supported platforms (including Threads, LinkedIn, Google Business, YouTube, TikTok, etc.)
- Monthly Posts: Up to 800
Super Plan – $59/month
- Social Accounts: Up to 30
- Monthly Posts: Unlimited
- Custom Queues:15
- AI Writer: 200 posts/month
Supreme Plan – $199/month
- Social Accounts: Up to 150
- Monthly Posts: Unlimited
- Custom Queues: 50
- AI Writer: 400 posts/month
Pros & Cons
Here are some pros and cons of the best free social media scheduler:
| Pros | Cons |
| Supports multiplatforms | Limited accounts on the free trial |
| Automation features | |
| Excellent Customer support |
How to Schedule Posts with SocialBu
If you’re looking for a way to schedule social media posts for free, SocialBu is one of the best free social media scheduler tools available. Here’s a step-by-step guide to scheduling posts using the best free social media scheduler:
Step 1:
To use SocialBu as your free content scheduler, visit ‘SocialBu.com’. Click ‘Start for Free’
Step 2:
Sign up using your email or social login.
Step 3:
Click on Publish and then click on ‘Schedule’.
Step 4:
Now, click on ‘Create Post’.
Then write a caption for your post. You can attach media, add hashtags, and preview your post. And guess what? You can attach your Social media accounts as well.
Click on Schedule post, and it’s done.
Ideal For:
- Teams needing collaboration and approval workflows
- Users who want auto-posting, analytics, and a clean content calendar
- Those posting on less-common platforms like Mastodon, Reddit, and Threads
2. Post Planner (G2 Rating 3.9/5)
Post Planner is one of the best free social media schedulers designed to help users schedule posts across 10 platforms. This social media planner app makes finding top content easy, creating scroll-stopping posts, and automating scheduling to save time and grow your followers.
Features
- Free content scheduler schedule posts on Facebook, Instagram, LinkedIn, Pinterest, TikTok, Twitter/X, YouTube, Threads, Google Business, and Bluesky.
- Evergreen post scheduling to keep content alive.
- AI post creator creates optimized posts automatically.
- It’s available for iOS and Android.
Offers a free plan and has three paid plans starting from ₹ 400 /mo.
Ideal For:
- Users looking to curate evergreen content
- Small teams and businesses focused on growth and engagement
- Those who want AI-assisted post creation
- People who wish to have a tool available on mobile (iOS & Android)
3. Buffer (G2 Rating 4.3/5)
Next on our list of free social media schedulers is Buffer. It is a user-friendly social media post scheduler that allows users to schedule posts, track performance, and manage multiple social media accounts from a single dashboard. It’s known for its simplicity and efficiency, making it ideal for small businesses and individuals looking to streamline their social media efforts.
Features
- You can schedule up to 10 posts per account on the free plan.
- Buffer supports Facebook, Twitter, Instagram, LinkedIn, and Pinterest.
- It offers a visual content calendar for easy planning.
- Buffer also provides basic analytics to track post performance.
Buffer free social media scheduler offers a free plan and two other pricing plans starting from $5/month.
Ideal For:
Small businesses and individuals seeking a straightforward tool to schedule and manage social media posts across multiple platforms.
4. Later
Later is a visual social media scheduling tool focusing on Instagram but has expanded to support other platforms, such as Facebook, Twitter, and Pinterest. It’s designed to help users plan social media posts and schedule their content visually, making it easier to maintain a cohesive social media presence.
Features
- You can schedule up to 30 posts per month on the free plan.
- It supports Instagram, Facebook, Twitter, and Pinterest.
- Later provides a drag-and-drop calendar for easy content planning.
- It offers basic analytics to monitor post performance.
Later offers a free trial and three pricing plans starting from $25/month. Learn how to schedule social media posts for free to save time, stay organized, and easily grow your online presence.
Ideal For
Content creators and businesses are looking to plan and schedule visually appealing posts across multiple platforms.
5. Zoho Social (G2 Rating 4.6/5)
Zoho Social is a tool that helps schedule social media posts and monitor and check analytics. It supports multiple languages, including German, English, French, Spanish, and Turkish.
Features
- Schedule posts for one brand on the free plan.
- It supports Facebook, Twitter, Instagram, LinkedIn, and Google My Business.
- Zoho Social provides a content calendar for planning posts.
- It offers basic analytics to track performance.
It offers three free pricing plans starting from $15/ month.
Ideal For
- Businesses using other Zoho tools (like CRM).
- Users looking for a multi-language interface.
- Single-brand management with basic analytics.
6. Sprout Social (G2 Rating 4.4/5)
Sprout Social is a free social media scheduler that helps you schedule posts, plan content, and manage different social media accounts in one place. It’s great for staying organized with your social media posting schedule. It’s perfect for anyone looking for a free social media scheduler to improve their online presence without immediately jumping into paid plans.
Features
- Free 30-day trial offers all features with no credit card needed
- Schedule social media posts on Facebook, Instagram, Twitter, LinkedIn, and Pinterest.
- It offers a social media calendar to plan and organize posts easily.
- Sprout Social has a mobile app for scheduling on the go.
Sprout Social offers a free trial and three pricing plans starting from $199 per seat/month.
Ideal For
- Agencies and larger teams want enterprise-level tools.
- Businesses needing in-depth reporting, CRM integration, and mobile scheduling.
- Anyone who wants to test premium features with a 30-day free trial.
7. Sendible (G2 Rating 4.5/5)
Sendible is a helpful tool that lets you schedule social media posts, plan content ahead, and manage different social media accounts all in one place. It’s great for anyone who wants to stay on their social media posting schedule and use a simple social media planner to get organized.
Features
- You can schedule posts on Facebook, Twitter, Instagram, LinkedIn, and more
- It has an easy-to-use content calendar to plan posts
- You can manage several accounts from one place
It offers a free 14-day trial and pricing plans starting from $29/month.
Ideal For
- Agencies managing multiple client accounts.
- Marketers who need a custom dashboard and easy scheduling.
- Users who want a tool with a 14-day free trial to explore.
Quick Comparison
Here’s a quick comparison table for the Top 7 Free Social Media Schedulers and Content Planners for 2025, so you can easily see what each tool offers and which might be best for your needs:
Tool | Best For | Free Plan | Platforms Supported |
SocialBu | All-in-one for creators, teams & diverse platforms | Yes | Facebook, Instagram, Twitter/X, LinkedIn, TikTok, Pinterest, Reddit, YouTube, Threads |
Post Planner | Evergreen content & AI writing | Yes | Facebook, Instagram, LinkedIn, Pinterest, TikTok, Twitter/X, YouTube, Threads, Bluesky |
Buffer | Beginners & small businesses | Yes | Facebook, Instagram, Twitter/X, LinkedIn, Pinterest |
Later | Visual planners, especially Instagram-first users | Yes | Instagram, Facebook, Twitter/X, Pinterest |
Zoho Social | Zoho CRM users & multilingual teams | Yes | Facebook, Twitter/X, Instagram, LinkedIn, Google My Business |
Sprout Social | Agencies and enterprises wanting advanced tools | Trial only | Facebook, Instagram, Twitter/X, LinkedIn, Pinterest |
Sendible | Agencies managing clients or brands with multi-account needs | Trial only | Facebook, Instagram, Twitter/X, LinkedIn, YouTube, more |
Tips for Choosing the Right Free Social Media Scheduler
- On a strict budget? Try SocialBu, Buffer, or Post Planner for generous free plans.
- Need visual planning? Go for Later or Buffer.
- Working in a team or agency? Sendible and Sprout Social offer great collaboration features.
- Want automation + analytics? SocialBu leads with both on the free plan.
Conclusion
Keeping up with daily posting on Instagram, Facebook, Twitter (X), LinkedIn, and other platforms can feel like a full-time job, but it doesn’t have to be. With the right free social media scheduler, you can save time, stay organized, and grow your online presence without stress.
From simple tools like SocialBu to more advanced options like Buffer and Post Planner, you can easily find the best one to schedule social media posts for free, manage your content calendar, and track your performance with built-in analytics.
The best part?
Many of these tools let you post to multiple social media at once for free, automate posting, and work with your team, all without spending a dime. So pick the tool that best fits your needs, and start scheduling smarter in 2025.
Need help choosing the perfect free social media scheduling tool? Let’s talk in the comment section.
FAQs
Q: What is the Best Free Social Media Content Planner?
SocialBu is one of the best free social media content planners in 2025. It offers a visual content calendar, auto-posting, and multi-platform support.
Q: What is the Best Scheduler for Social Media?
The best social media scheduler depends on your needs, but SocialBu, Buffer, and Post Planner are top free tools for scheduling posts across multiple platforms.
Q: Is SocialBu Social Media Scheduler Free?
Yes! SocialBu has a free social media scheduler plan that allows you to schedule up to 40 monthly posts on 2 accounts.
Q: Does Google have a Social Media Scheduling Tool?
No, Google does not have its own social media scheduler. However, tools like Zoho Social can schedule posts to Google Business Profile.
Q: Is Hootsuite not Free?
Hootsuite no longer offers a free plan. It only provides a free trial, and paid plans start at $99/month.
