Iqra Rai

As a senior content marketer and strategist for SocialBu, I believe that content should engage readers and elicit a positive emotional response. As a skilled conversationalist, I help SocialBu leverage marketing strategies to drive growth, increase conversions, and improve overall ROI.

How to Use Instagram to Humanize Your Brand (Tips & Tricks)

Many brands mistake being too formal or stuffy for professionalism, which makes them cold, distant, and somewhat robotic. And if we bear in mind the adage that people buy from people, it’s clear when you humanize your Instagram brand it goes a long way toward building genuine emotional connections with your customers and engaging them. …

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5 Tips to Get More Views on Facebook Reels

Do you know? There are 2.9 billion monthly Facebook users, which is 45% of the world’s population. Therefore, it shows how big the market is, with customers from different classes, creeds, races, and religions present at the same time. Consequently, businesses now and then look for various strategies to get their businesses moving and bring …

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What is A Hashtag And How to Use it Effectively?

what is a hashtag

Ever wondered what those # symbols followed by words mean on social media? Those hashtags are a powerful tool to expand your reach and connect with your audience. This comprehensive guide will explain exactly what a hashtag is and how to use it effectively on major platforms like Instagram, Facebook, and Twitter. We’ll cover everything …

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Leveraging Modern Tech To Improve Social Media Campaigns

Ever feel like you’re constantly playing whack-a-mole with social media campaigns and marketing? You create engaging content, but it gets lost in the noise. You target an audience, but they don’t resonate with your brand. Lastly, you track results but struggle to translate clicks into concrete gains. These are just some of the common frustrations, …

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