Short-form video content is currently making waves on social media and continues gaining popularity. One type of short-form video content is Instagram Reels. It is the most popular and favored type of
In a time where 50% of businesses worldwide and 96% of marketers in the US have bought into the service – while planning on continuing to make stories for the near future – we can safely say Instagram stories are here to stay in the online world of digital marketing.
When it comes to almost every business advice that you have came across, it seems to be conventional wisdom that you have to use social media in order to get customers to come to you. Using social media is not the only way to acquire customers but it is one
A decade ago, the role of a social media manager might not have been as vital as it is today. Because now, almost all companies worldwide perform many of their business activities through social media. To handle such powerful media, companies want skillful individuals. So who exactly are those people?
Last year, a business was compelled to pay $6,200 to a former employee who wrote an offensive Facebook comment saying; extremely immoral words to another employee. In another incident, Cricket Tasmania in Australian dismissed one of its employee, who burst out openly about the lack of abortion facilities in the
“Time is the scarcest resource and until it is managed nothing else can be managed ” — Peter Drucker Without a doubt, Social media has transformed the way small businesses market to their target audiences and interact with customers. Therefore, social media presence is a must for every modern small business. But
Social media has taken the world by storm over the past decade and for good reason, it allows human beings as social creatures to interact with each other despite the long distances that may exist between them. However, if you take it a notch upwards, businesses have been immensely benefiting
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