Lisa Ventura MBE is an award-winning cyber security specialist, published author, journalist, and keynote speaker. She is the Founder of Cyber Security Unity (CSU). A global community organization dedicated to bringing together individuals and organizations in cyber security to combat growing cyber threats, and Neuro Unity, a non-profit championing neuroinclusion for all.
In June 2023, Lisa was awarded an MBE (Member of the Order of the British Empire) by King Charles III for her services to cyber security and diversity, equity, belonging, and inclusion (DEIB).
Challenge #1: Time Drain Across Multiple Platforms
The Problem:
“Keeping up with content scheduling, engagement, and performance tracking across multiple platforms was overwhelming and time-consuming.” (Lisa recalls.)
Managing her personal brand plus two organizational accounts meant constant platform-switching and manual posting that consumed precious hours every week. With speaking, consulting, and community leadership all competing for time, this manual approach just wasn’t sustainable.
The SocialBu Solution:
SocialBu’s automated bulk scheduling allowed Lisa to plan and batch-create posts across all her platforms in advance.
“The scheduling feature ensures that my content goes out consistently, even when I’m busy,” she explains.
Instead of posting manually multiple times a day across different platforms, Lisa could now dedicate one focused session to scheduling content for weeks ahead.
The Result:
“SocialBu easily saves me between 6 to 8 hours every week,” Lisa reports.
By eliminating manual posting, platform-switching, and fragmented tracking, she reclaimed nearly a full workday to focus on strategy, content creation, and meaningful social media community engagement. This time savings was crucial for someone managing three distinct brands while maintaining a demanding professional schedule.
Challenge #2: Missing Critical Engagement Opportunities
The Problem:
Lisa was missing comments and messages while working with several platforms simultaneously.
“Engagement with my social media was a huge pain point for me. I kept missing comments and messages as I was managing several platforms at once, and that lack of responsiveness can weaken your relationship with your audience,” she notes.
In an industry where trust and community are paramount, these missed interactions were damaging valuable connections and undermining her mission to build an inclusive cyber security community.
The SocialBu Solution:
“SocialBu’s unified inbox solved this problem by consolidating all interactions in one place,” Lisa shares.
No more jumping between apps or worrying about missing conversations. She could now monitor and respond to social media comments, messages, and mentions from all platforms in a single, streamlined dashboard. “I can respond quickly and consistently, which has helped strengthen trust and increase engagement.”
The Result:
The unified inbox for social media enabled Lisa to maintain consistent responsiveness across all three brands, strengthening audience relationships and building deeper trust within her community.
“I no longer have to jump between apps or worry about missing a conversation,” she says.
This improved engagement helped drive awareness for CSU, attracted new supporters, and even generated speaking and collaboration opportunities that might have been missed with her previous fragmented approach.
Challenge #3: Strategy Based on Guesswork, Not Data
The Problem:
“In the past, I’d post based on intuition rather than data, which meant hit-or-miss results,” Lisa admits.
Without clear insights into what content resonated with her audience, she was spending effort on posts that didn’t drive social media engagement or advance her mission of making cyber security more accessible. She had no way to identify patterns in what worked, when to post, or which content formats generated the most impact.
The SocialBu Solution:
SocialBu’s detailed performance analytics helped Lisa move from guesswork to strategy.
“I’ve learned which types of posts generate the most engagement and at what times my audience is most active,” she says.
SocialBu’s analytics revealed that her audience responded particularly well to authentic, personal insights. It was something she hadn’t fully realized before. “SocialBu’s analytics showed me that my audience responds particularly well to content that contains my authentic and personal insights.”
The Result:
By focusing more on authentic content and timing posts based on SocialBu’s engagement analytics, Lisa “saw a noticeable increase in likes, comments, and overall interaction.” This data-driven approach transformed her content strategy from trial-and-error into a refined system that consistently delivered results.
“This has allowed me to refine my content strategy and focus on what works, rather than wasting time and effort on posts that don’t resonate,” Lisa explains.
The strategic clarity also reduced her mental burden, preventing burnout—a cause she’s passionate about addressing in the cyber security industry.
“SocialBu has been a game-changer for managing my social media presence and the social media presence for Cyber Security Unity and Neuro Unity. The time saved alone has been significant, but the real win has been the ability to make smarter, data-driven decisions about my content strategy to help grow my personal brand and the brands of Cyber Security Unity and Neuro Unity.”
— Lisa Ventura MBE, Founder of Cyber Security Unity & Neuro Unity
Why SocialBu?
SocialBu empowered Lisa with a streamlined workflow, unified engagement management, and data-driven insights. It transformed her social media from a time-consuming burden into a strategic asset. For Lisa, who champions inclusion, combats imposter syndrome, and works to make cyber security more human, having the right tools meant she could focus on her mission rather than getting lost in the mechanics of social media management.
Whether you’re managing multiple brands, building a global community, or working to amplify important voices in your industry, SocialBu can assist you well. It provides the automation, analytics, and efficiency you need to make an impact without burning out.
Let SocialBu Schedule and Analyze in One Place
Forget platform-switching with bulk scheduling, a unified inbox, and performance analytics to guide what you post next.
Run Your Socials on Autopilot!
Join Lisa Ventura MBE and thousands of professionals who’ve reclaimed their time and boosted their engagement with SocialBu.
Want to learn more about Lisa’s work in cyber security and inclusion? Visit www.lisaventura.co.uk or connect with Cyber Security Unity at www.csu.org.uk.
