Have you ever wondered why specific Instagram posts soar in popularity while others struggle for attention? The secret lies in the strategic use of viral hashtags for Instagram.
These hashtags on Instagram are more than just trends; they’re powerful tools that can elevate your content and extend its reach. But finding the right one that perfectly aligns with your content can be like discovering a hidden treasure.
Don’t worry. In this blog, we’ll enlist the top 10 viral hashtags for your Instagram strategy to help you elevate your Instagram game. Get ready to take full advantage of the most visual social media platform with the ultimate list of viral hashtags at your disposal.
What are Instagram Hashtags?
Instagram hashtags are user-generated keywords or phrases followed by the ‘#’ symbol. They are widely used on Instagram to categorize and discover content. They serve as metadata tags that help organize posts and make them easily searchable by users interested in those specific topics or themes.
Viral hashtags for Instagram are powerful tools for content discovery, engagement, and reaching a specific target audience. When you include them in your posts, they increase the visibility of your content to a broader audience that regularly follows those hashtags.
Content creators and Instagram enthusiasts use viral hashtags for various purposes, such as:
- following popular trends,
- showcasing creativity,
- increasing visibility,
- to go viral on Instagram,
- attracting new followers,
- promoting businesses,
- and connecting users with shared interests.
Whether you use them for personal expression or Instagram marketing, these viral hashtags play a crucial role in enhancing the discoverability and engagement of your content.
Top Benefits of Using Viral Hashtags
Using viral hashtags in your Instagram strategy can offer several significant benefits. They prove a valuable tool for boosting your online presence and engagement. Here are the top benefits of using viral hashtags:
1. Increase Visibility
Viral hashtags are trending and widely used. Using them can significantly increase the visibility of your content. This means more users are likely to discover and engage with your posts.
2. Broader Reach
They help you reach a more comprehensive and diverse audience beyond your followers. This exposure can be precious for businesses and content creators looking to expand their reach.
3. Enhanced Engagement
Posts with viral hashtags get more engagement, such as likes, comments, and shares. The trending nature of these viral hashtags encourages users to engage with your content, fostering a sense of community and interaction.
4. Brand Awareness
Using viral hashtags for Instagram strategically can boost your brand’s visibility and recognition among a larger audience. It can be beneficial for small businesses looking to increase brand awareness. Addiotionally, it helps your brand associate with popular trends and discussions, potentially attracting new customers or followers.
5. Connect with Trends
Hashtags let you go viral on Instagram, and viral hashtags tap into current trends, events, or discussions. This keeps your content relevant and aligns it with popular topics, making it more appealing to your target audience.
6. Community Building
Viral hashtags for Instagram attract a community of passionate users about a specific topic or trend. Engaging with these communities can help you foster relationships with like-minded individuals and potential customers, helping you grow your online community.
Top 10 Viral Hashtags to Go Viral on Instagram
Now, let’s dive into the central part: the top 10 viral hashtags that can supercharge your Instagram strategy. Each of these hashtags has a unique flavor and appeal.
They can also be a perfect match for various types of content and significantly boost your content’s visibility and reach. Let’s explore them one by one:
1: #SmallBusiness – Promote Your Business/Services
The #SmallBusiness hashtag highlights and supports the efforts of small businesses, which are the backbone of local economies. Companies on Instagram leverage this hashtag to promote their services and reach their target audience. It allows consumers to discover and show their appreciation for unique and personalized products and services.
How to use:
Create content with this hashtag to promote your small business and connect with potential customers. Showcase your products, services, or the story/mission behind your brand. Engage with your audience by sharing updates, special offers, and the passion that drives your business.
Example:
A bakery owner shares a post featuring their delicious cupcakes with a caption explaining how each cupcake is handmade with love. This adds a personal touch that sets their small business apart.
2: #ThrowbackThursday – Share Memorable Past Moments
The #ThrowbackThursday hashtag encourages creators on IG to reminisce and share nostalgic moments from their past. It’s a fun and engaging way to connect with the audience by reliving memories and creating a sense of nostalgia.
How to use:
Every Thursday, take part in the trend with a photo or a memory from the past, whether it’s a success story, personal struggles, or a memorable childhood event. Share a brief caption that provides context or a personal anecdote related to the throwback with #Throwbackthrusday or #TBT.
Example:
A digital content creator shares a photo from their early career days, reminiscing about the journey and celebrating their accomplishments.
3: #Fashionista – Slay in Your Style
This hashtag caters to fashion-savvy individuals, fashion bloggers, and designers who love expressing their style and staying up-to-date with the latest fashion trends. It encourages fashion enthusiasts to showcase their unique styles and striking looks and inspires others.
How to use:
Use this hashtag to share your fashion-forward outfits, makeup looks, accessories, or tips and advice. Engage with the fashion freaks and community worldwide with #fashionista.
Example:
A fashion influencer posts a Reel, creating a trendy look for a summer day.
4: #MondayMotivation – Share Weekly Motivational Boots
This viral hashtag for Instagram provides a source of inspiration and encouragement to start the workweek more positively and effectively. It’s a way to kick-start the week with a positive mindset and encourage your audience to tackle the upcoming week’s challenges.
How to use:
Use this hashtag to share motivational quotes, personal achievements, or stories of overcoming obstacles to uplift your followers’ morale and help them achieve their week’s goals.
Example:
A fitness blogger shares a post featuring an impressive before-and-after transformation photo, showcasing the hard work and dedication it took.
5: #Instafood – Showcase Your Cooking Skills
This viral hashtag is a hub for food enthusiasts and those who enjoy sharing their culinary creations. It allows food bloggers and people to showcase delicious meals, recipes, snacks, and culinary adventures, inspiring others to explore new flavors and cooking techniques.
How to use:
Create content around this hashtag to share mouthwatering photos of your meal, cooking tips, tricks, or restaurant experiences. Add a brief description or recipe, and encourage fellow food lovers to try the recipes and savor the flavor.
Example:
A food blogger shares a beautifully plated dish of homemade sushi rolls. The caption details the ingredients used and offers tips for achieving perfect sushi at home. #Instafood #SushiLovers
6: #FitFam – Promote a Healthy Lifestyle
The #FitFam hashtag is popular among fitness freaks and enthusiasts. It represents a supportive and inclusive community dedicated to fitness and a healthy lifestyle. It fosters motivation, accountability, and camaraderie among users striving to improve their physical well-being.
How to use:
Share your fitness journey, workout routines, healthy recipes, progress photos, and wellness tips. Connect with others who share your fitness goals, and offer encouragement and support to fellow members of the #FitFam community.
Example:
A personal trainer shares a video clip of a challenging workout routine, explaining each exercise’s benefits and proper form. The caption encourages followers to join the #FitFam and start their fitness journey together. #FitFam #WorkoutMotivation
7: #Instagood – Share Breathtaking Pictures/Moments
The #Instagood is a versatile and viral hashtag that highlights visually appealing and positive content on Instagram. It comprises many posts, from beautiful landscapes and creative photography to heartwarming moments and uplifting stories.
How to use:
Employ this hashtag when sharing content that evokes positivity, beauty, or creativity. You can apply it to stunning photos, heartwarming stories, inspirational quotes, or posts that aim to spread joy and optimism on Instagram.
Example:
A photographer shares a breathtaking sunset photo with vibrant colors and a serene landscape. #Instagood
8: #BehindTheScenes – Share Sneak Peeks of Your Process
This viral hashtag for Instagram provides a sneak peek into the creative process, whether in filmmaking, content creation, product development, or service preparation. It allows audiences to see the effort and dedication that goes into creating something and connects at a deeper level with the creators and products.
How to use:
Share a Reel, photos, short videos showing behind-the-scenes moments, or insights into your work or projects. This can create intrigue in your audience, drive engagement, and build strong connections.
Example:
A small business owner shares a step-by-step process of preparing a product, highlighting the challenges and triumphs of delivering the final product to customers.
9: #Travelgram – Share Your Travel Adventures
The #Travelgram hashtag is a viral hashtag for Instagram content, as it provides a gateway to the world of travel and exploration. It allows travel vloggers and adventure enthusiasts to share their travel experiences and breathtaking scenery and connect with fellow adventurers. Travel enthusiasts often use it to inspire others to embark on their own journeys and discover new destinations.
How to use:
Use this hashtag when posting travel photos, videos, or stories. Share captivating moments, alluring landscapes, cultural encounters, or travel tips.
Example:
A travel blogger posts a stunning photo of a sunrise over a tranquil beach with a caption describing the serenity of the moment and the joy of discovering hidden gems. They also offer recommendations for fellow travelers. #Travelgram
10: #BHFYP
This random yet viral hashtag for Instagram is used to gain visibility and engagement on the platform. It stands for “Best Hashtag For Your Post,” and users employ it to potentially increase their post’s discoverability and reach a broader audience.
How to use:
You can use #BHFYP as a supplementary hashtag with other relevant hashtags to go viral on Instagram and help your post appear in more search results. It’s primarily a strategy to boost the visibility of your content on Instagram.
Example:
A photographer posts a stunning nature photograph with hashtags like #LandscapePhotography, #NatureLovers, and #BHFYP. This maximizes the chances of the post to be seen by a wider audience interested in nature photography.
How to Incorporate Viral Hashtags into Your Strategy
Using hashtags to go viral on Instagram involves more than adding them to your posts. It’s more about integrating them seamlessly into your Instagram content strategy to maximize their impact.
Here are some practical tips to help you:
Research Relevant Viral Hashtags
Before using a viral hashtag, research its context and relevance to your content. Ensure it aligns with your content and brand’s message.
Mix Viral and Niche-Specific Hashtags
While viral hashtags can boost visibility, don’t neglect niche-specific ones. Use a combination of both to help you reach a broad and engaged audience.
Rotate Hashtags
Don’t use the same viral hashtags repeatedly. Instagram’s algorithm may consider this spammy. Have a proper strategy and continuously rotate your selection to keep your content fresh.
Stay Current
Trends change quickly. Stay updated with the latest viral hashtags for Instagram by monitoring trending hashtags and keywords in your niche.
By incorporating these strategies, you can make the most of viral hashtags and enhance your Instagram presence effectively.
Elevate Your Instagram Hashtags Strategy with SocialBU
Using viral hashtags in your post on Instagram is not a one-and-done strategy; it requires continuous monitoring, tracking, and optimization.
To gauge the effectiveness of your hashtag strategy, consider the following metrics:
- Reach: Measure how many users have seen your posts through hashtags.
- Impressions: Track the number of times your posts have been viewed through hashtags.
- Engagement: Analyze post metrics, comments, and shares specifically about hashtag usage.
What can be better than accessing all these things from one platform? Yes, from scheduling IG posts and stories to tracking and monitoring hashtags to getting post insights and performance metrics, you can do everything within one place – SocialBu. So, why wait? Sign up for free, and be ready to see your Instagram game touching new heights.
Final Thoughts
In the dynamic world of Instagram, staying ahead of the game requires embracing the power of viral hashtags. These hashtags can help you go viral on Instagram and elevate your content, but they’re not a one-size-fits-all solution for success.
Understanding the psychology behind their popularity is vital. Incorporating them into your Instagram strategy is essential to unlock the potential of viral hashtags for your Instagram growth. So, take these insights, experiment, and watch your Instagram presence soar.
Viral Hashtags for Instagram: FAQs
What are Viral Hashtags?
Viral hashtags are trendy tags that experience mass appeal and explosive growth, drawing in users from diverse backgrounds and interests.
How many Hashtags Should I Use in a Post?
Instagram allows you to use up to 30 hashtags per post. However, the optimal number of hashtags is around 3-5 per post relevant to your content. If you want to add more than this number, then it’s recommended to include them in the comments.
Can I Create my Viral Hashtag?
Though challenging, creating a viral hashtag is possible with creativity, timing, and luck.
How often Should I Change my Hashtag Strategy?
Regularly update your Instagram hashtag strategy to align with trends and audience preferences.
Are there Tools for Finding Viral Hashtags?
Several tools can help you identify trending and viral hashtags in your niche. One such tool is best-hashtags.com.