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For all the attention artificial intelligence is getting in insurance, the fundamental value of the independent agency hasn’t changed. Clients still need insurance professionals wh...
The race to provide more sophisticated intelligence to both agency members and carrier partners is hotter than ever among the nation’s top agency partnerships. Many partnerships ar...
Whether you’re just starting out, or expanding your business, help is at hand
While independent consultants and fractional executives represent the fastest-growing professional segment in the US economy, they are among the least visible in AI-generated profe...
Trustpoint Xposure, the first AEO-certified PR agency in the United States, today announced the launch of a dedicated AEO program for independent consultants and fractional […]
Choosing the right creator agency is an important step toward building a successful career. This episode explores how an agency works with…Continue reading on Medium »
Internal analysis from AI Search Engineers identifies B2B consulting as one of the most commercially significant and most underdeveloped AI search opportunity categories in profess...
Everyone at McKinsey is nervous, and agencies should be, too. Because the generalist pitch (“We’ve seen a bit of everything, and here’s a deck about it”) is up against AI models th...
New joint study with the World Federation of Advertisers finds that briefing quality, trust and feedback — not remuneration models — are the strongest drivers of agency perform...
Finance Insurance perpetuates success by adapting to local market needs with “if no can, we can” spirit
TL;DR: Project accounting tracks the financial performance of individual client engagements rather than the business as a whole. For consulting and agency firms, this means monitor...
FOX Advertising today announced the next phase of its agentic advertising platform, powered by FOX AdStudio, as leading agency and technology partners put its agent-to-agent capabi...
Looking for a Full-Service Development & Marketing Team to Partner With Long-Term I’m looking for an experienced **development/fulfillment team** to partner with my agency on...
This post was created in partnership with Elite Media In an industry built on gleaming skyscrapers and high-stakes pitch meetings, sometimes you have to go left when everyone else...
Base: $400/mo escrowed · Commission: FIXED-$ tiers ($300 → $200k), pinned at 1m Body: Launching ComplianceFlow, B2B compliance-evidence automation SaaS ($79–199/mo, freemium). Need...
Command center where AI agents draw on your full business context to execute and coordinate marketing work faster and with higher quality Auxia, the agentic marketing platform, ann...
In-house vs. agency marketing for PE-backed multi-brand companies comes down to three real options: an in-house team, one centralized agency, or multiple specialist agencies. The m...
We are looking for an experienced SaaS Marketing Consultant / Marketing Strategist to help us build a clear and practical marketing strategy for our technology and SaaS products....
A financial services marketing agency should help a financial brand become easier to understand, easier to trust and easier to find. This requires a wider opera
Three years ago, closing an influencer campaign in our agency was pure adrenaline.Continue reading on Medium »
Competitors need to start comparing notes and more insights from agency leaders at DonerColle Partners, Known, and Droga5.
The marketing company's entire creative team will join the brokerage giant, with founders Brian Boero and Marc Davison moving into C-suite roles.
Most agencies running LinkedIn for B2B clients have noticed the same thing over the past two years. The company page posts go out on schedule, the creative is fine, and the numbers...
Professional services firms can describe their delivery standards in plain language and get a custom agent that runs them
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