{"id":21046,"date":"2025-03-17T00:42:18","date_gmt":"2025-03-16T19:42:18","guid":{"rendered":"https:\/\/socialbu.com\/blog\/?post_type=glossary&#038;p=21046"},"modified":"2025-03-21T14:23:01","modified_gmt":"2025-03-21T09:23:01","slug":"linkedin-pulse-articles","status":"publish","type":"glossary","link":"https:\/\/socialbu.com\/blog\/glossary\/linkedin-pulse-articles","title":{"rendered":"LinkedIn Pulse Articles"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">LinkedIn Pulse Articles are long-form content pieces that professionals and thought leaders publish directly on LinkedIn.<\/span><\/p>\n<h2>What are LinkedIn Pulse Articles?<\/h2>\n<p><span style=\"font-weight: 400;\">Launched initially as LinkedIn Pulse, this feature allows users to share insights, industry expertise, and personal experiences in the form of long articles with a broader audience. <\/span><span style=\"font-weight: 400;\">Unlike regular posts, these articles are searchable on LinkedIn and sometimes indexed by Google, <a href=\"https:\/\/socialbu.com\/blog\/social-media-photography\">increasing their visibility<\/a>.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">How Does It Work?<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">What is LinkedIn Pulse? LinkedIn\u2019s built-in publishing platform lets professionals write in-depth articles on topics relevant to their industry. Writing LinkedIn Pulse articles helps users build credibility, engage their network, and attract potential clients or employers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To publish on LinkedIn Pulse, go to your feed, click &#8220;Write an article,&#8221; and start crafting your content with images, formatting, and links. LinkedIn\u2019s algorithm helps distribute these articles to relevant readers, especially if they <a href=\"https:\/\/socialbu.com\/blog\/glossary\/engagement-rate\">generate engagement<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Why Should You Write LinkedIn Pulse Articles?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Publishing on LinkedIn Pulse offers several benefits:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Establishes Authority<\/b><span style=\"font-weight: 400;\"> \u2013 Sharing valuable insights positions you as a thought leader.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Boosts Visibility<\/b><span style=\"font-weight: 400;\"> \u2013 Articles appear in <a href=\"https:\/\/socialbu.com\/blog\/linkedin-post-ideas\" target=\"_blank\" rel=\"noopener\">LinkedIn searches<\/a> and can rank on Google.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Encourages Engagement<\/b><span style=\"font-weight: 400;\"> \u2013 Readers can like, comment, and share, expanding your reach.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Supports Personal Branding<\/b><span style=\"font-weight: 400;\"> \u2013 It\u2019s an excellent way to showcase expertise in your niche.<\/span><\/li>\n<\/ul>\n<h3><span style=\"font-weight: 400;\">How Are LinkedIn Pulse Articles Used on Social Media?<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Many professionals share their LinkedIn Pulse articles across social media platforms like <a href=\"https:\/\/socialbu.com\/blog\/twitter-contest-ideas\" target=\"_blank\" rel=\"noopener\">Twitter<\/a>, Facebook, and Instagram Stories to drive more traffic. Others repurpose the content into short posts, threads, or carousels to increase engagement.<\/span><\/p>\n<p><em>Recommended Readings:\u00a0<\/em><\/p>\n<ul>\n<li><a href=\"https:\/\/socialbu.com\/blog\/how-to-schedule-linkedin-posts\">How to Schedule LinkedIn Posts and Save Time in 2025<\/a><\/li>\n<li><a href=\"https:\/\/socialbu.com\/blog\/best-time-to-post-on-linkedin\">Best Times to Post on LinkedIn \u2013 A Data-Driven Guide for Professionals<\/a><\/li>\n<li><a href=\"https:\/\/socialbu.com\/blog\/linkedin-post-ideas\">30+ LinkedIn Post Ideas and Free LinkedIn Post Generators<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn Pulse Articles are long-form content pieces that professionals and thought leaders publish directly on LinkedIn. What are LinkedIn Pulse Articles? Launched initially as LinkedIn Pulse, this feature allows users to share insights, industry expertise, and personal experiences in the form of long articles with a broader audience. Unlike regular posts, these articles are searchable &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/socialbu.com\/blog\/glossary\/linkedin-pulse-articles\"> <span class=\"screen-reader-text\">LinkedIn Pulse Articles<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"om_disable_all_campaigns":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[482],"tags":[538],"class_list":["post-21046","glossary","type-glossary","status-publish","hentry","category-glossary","tag-l"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What are LinkedIn Pulse Articles? 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